Insights

Strategic Partnerships Tourism WA actively partners with airlines like Scoot and travel companies such as Goldman Travel to promote premium experiences and exclusive travel packages, indicating opportunities to collaborate on targeted marketing campaigns or bundled travel offers.

Digital Marketing Focus With a tech stack including Amazon Web Services, Google Tag Manager, and Adobe Tag Manager, Tourism WA demonstrates a strong investment in digital marketing and data analytics, providing avenues for advanced digital advertising, retargeting services, and audience segmentation solutions.

Event Promotion Recent initiatives like the Western Australia Dream Sale and exclusive trade events show a focus on event-driven marketing; this suggests sales opportunities in event sponsorships, promotional merchandise, or specialized travel packages aligned with these campaigns.

Travel Incentives The launch of Dream Sale offers up to $100 off flights and exclusive travel deals highlights a readiness to collaborate with airlines, hotels, and tour operators to expand incentive-based offerings that boost visitor numbers and package sales.

Growth & Expansion Partnerships with air carriers and targeted international markets like Singapore indicate ongoing growth efforts; sales prospects include developing cross-promotional bundle deals, expanding regional influencer collaborations, or creating bespoke travel experiences tailored for emerging markets.

Tourism Western Australia Tech Stack

Tourism Western Australia uses 8 technology products and services including SiteCatalyst, Amazon Web Services, Kontent.ai, and more. Explore Tourism Western Australia's tech stack below.

  • SiteCatalyst
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • Kontent.ai
    Content Management System
  • Amazon ALB
    Load Balancers
  • HSTS
    Security
  • Adobe Tag Manager
    Tag Management
  • Google Tag Manager
    Tag Management
  • Microsoft IIS
    Web Servers

Media & News

Tourism Western Australia's Email Address Formats

Tourism Western Australia uses at least 2 format(s):
Tourism Western Australia Email FormatsExamplePercentage
First.Last@westernaustralia.comJohn.Doe@westernaustralia.com
93%
FLast@westernaustralia.comJDoe@westernaustralia.com
4%
Last@westernaustralia.comDoe@westernaustralia.com
3%
First.Last@tourism.wa.gov.auJohn.Doe@tourism.wa.gov.au
86%
FLast@tourism.wa.gov.auJDoe@tourism.wa.gov.au
11%
FirstLast@tourism.wa.gov.auJohnDoe@tourism.wa.gov.au
3%

Frequently Asked Questions

Where is Tourism Western Australia's headquarters located?

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Tourism Western Australia's main headquarters is located at 1 William St, Level 10 Perth, Western Australia 6000, AU. The company has employees across 4 continents, including OceaniaAsiaEurope.

What is Tourism Western Australia's official website and social media links?

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Tourism Western Australia's official website is tourism.wa.gov.au and has social profiles on LinkedIn.

What is Tourism Western Australia's NAICS code?

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Tourism Western Australia's NAICS code is 5615 - Travel Arrangement and Reservation Services.

How many employees does Tourism Western Australia have currently?

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As of October 2025, Tourism Western Australia has approximately 182 employees across 4 continents, including OceaniaAsiaEurope. Key team members include Chief Financial Officer: R. S. F. G.Chief Information Officer: D. L.Chief Financial Officer: R. S.. Explore Tourism Western Australia's employee directory with LeadIQ.

What industry does Tourism Western Australia belong to?

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Tourism Western Australia operates in the Travel Arrangements industry.

What technology does Tourism Western Australia use?

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Tourism Western Australia's tech stack includes SiteCatalystAmazon Web ServicesKontent.aiAmazon ALBHSTSAdobe Tag ManagerGoogle Tag ManagerMicrosoft IIS.

What is Tourism Western Australia's email format?

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Tourism Western Australia's email format typically follows the pattern of First.Last@westernaustralia.com. Find more Tourism Western Australia email formats with LeadIQ.

When was Tourism Western Australia founded?

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Tourism Western Australia was founded in 1983.
Tourism Western Australia

Tourism Western Australia

Travel ArrangementsAustralia51-200 Employees

Tourism WA is the State Government agency responsible for promoting Western Australia as an extraordinary holiday and business event destination.

We focus on marketing the state; developing, attracting and promoting major sporting, arts, cultural and business events; and supporting major projects that will draw visitors to particular destinations. We work in partnership with the private sector, industry and government to develop WA's iconic tourism experiences and promote them locally, nationally and internationally.

Tourism WA is a statutory authority under the portfolio of the Minister for Tourism and is governed by a board of Commissioners. The agency was established under the Western Australian Tourism Commission Act 1983.

Section iconCompany Overview

Headquarters
1 William St, Level 10 Perth, Western Australia 6000, AU
NAICS Code
5615 - Travel Arrangement and Reservation Services
Founded
1983
Employees
51-200

Section iconFunding & Financials

  • $250M$500M

    Tourism Western Australia's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Tourism Western Australia's revenue is estimated to be in the range of $250M$500M

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