Insights

Luxury Retail Expansion Tourneau|Bucherer continues to expand its American footprint with new flagship and boutique openings, presenting opportunities to partner on exclusive timepiece collections, limited editions, and co-branded events that drive foot traffic and premium conversions.

Strategic Brand Alliance The integration of Tourneau and Bucherer combines American market presence with European luxury heritage, offering a selling proposition for cross-border product lines, complementary jewelry selections, and bundled services that can attract higher average order values.

High-Value Customer Targeting With a luxury watch and jewelry focus and notable flagship locations, there is potential to target affluent buyers through personalized experiences, VIP programs, and exclusive access events, enhancing customer lifetime value and referral potential.

Digital and Data Enablement Existing tech stack includes Salesforce, Power BI, Klaviyo and analytics tools; leverage this to deploy targeted marketing campaigns, personalized product recommendations, and data-driven outreach to high-value prospects and existing customers.

Security and Experience Recent security incidents at flagship locations underscore the importance of premium in-store experiences and protected access channels; opportunities exist to offer enhanced security-enabled services, risk-maverse sales strategies, and insured, authenticated product showcases to maintain trust and drive conversions.

Similar companies to Tourneau|Bucherer

Tourneau|Bucherer Tech Stack

Tourneau|Bucherer uses 8 technology products and services including Criteo, Hotjar, Power BI, and more. Explore Tourneau|Bucherer's tech stack below.

Tourneau|Bucherer's Email Address Formats

Tourneau|Bucherer uses at least 3 email formats:
Tourneau|Bucherer Email FormatsExamplePercentage
FLast@tourneau.comJDoe@tourneau.com
94%
First.Last@tourneau.comJohn.Doe@tourneau.com
5%
FirLast@tourneau.comJohDoe@tourneau.com
1%

Frequently Asked Questions

What is Tourneau|Bucherer's phone number?

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You can contact Tourneau|Bucherer's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Tourneau|Bucherer's official website and social media links?

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Tourneau|Bucherer's official website is tourneau.com and has social profiles on LinkedIn.

How much revenue does Tourneau|Bucherer generate?

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As of August 2026, Tourneau|Bucherer's annual revenue is estimated to be $500M - $1B.

What is Tourneau|Bucherer's SIC code and NAICS code?

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Tourneau|Bucherer's SIC code is 5932 - Used Merchandise Stores and NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does Tourneau|Bucherer have currently?

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As of August 2026, Tourneau|Bucherer has approximately 565 employees across 4 continents, including North America, Europe and Africa. Key team members include Cmo / Cdo: C. E., Chief Financial Officer: A. G. and Co-Owner: A. R. Explore Tourneau|Bucherer's employee directory with LeadIQ.

What industry does Tourneau|Bucherer belong to?

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Tourneau|Bucherer operates in the Retail Luxury Goods and Jewelry industry.

What technology does Tourneau|Bucherer use?

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Tourneau|Bucherer's tech stack includes Criteo, Hotjar, Power BI, Salesforce, Mimecast Secure Email Gateway, Microsoft Intune, Azure Active Directory and Klaviyo.

What is Tourneau|Bucherer's email format?

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Tourneau|Bucherer's email format typically follows the pattern of FLast@tourneau.com. Find more Tourneau|Bucherer email formats with LeadIQ.

When was Tourneau|Bucherer founded?

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Tourneau|Bucherer was founded in 1900.
Tourneau|Bucherer logo

Tourneau|Bucherer

Retail Luxury Goods and JewelryNew York, United States501-1000 Employees

Tourneau|Bucherer is a luxury retail company specializing in watches and jewelry, headquartered in New York, New York, with 501-1000 employees. Tourneau (American, founded in 1900) and Bucherer (Swiss, founded in 1888) merged in 2018 after Bucherer acquired Tourneau to expand its American market presence. The combined business operates more than 35 retail locations in the United States, including the Bucherer 1888 Timemachine flagship store on Madison Avenue in New York City. Bucherer maintains a European footprint with 36 boutiques, and several newly rebranded stores offer Bucherer Fine Jewellery; Bucherer 1888 is headquartered in Lucerne, Switzerland. The company’s website is Tourneau.com, and it focuses on retailing luxury watches and jewelry through both the Tourneau and Bucherer brands.

Section iconCompany Overview

Phone number
SIC Code
5932 - Used Merchandise Stores
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
1900
Employees
501-1000

Section iconFunding & Financials

  • $500M - $1B

    Tourneau|Bucherer's revenue is estimated to be in the range of $500M - $1B

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