Large member base Opportunity to upsell premium memberships or group training packages leveraging 300,000 active members across multiple brands and regions.

Multi-region footprint Sales approach can target cross-market corporate wellness programs and facility partnerships across 7 states and additional international locations to expand corporate contracts.

Expanding programming Demand for studio-quality programming, high intensity small group training, and interval sports training creates potential for equipment upgrades, space optimization projects, and branded program licensing.

Robust tech stack Leverage digital marketing, membership data, and analytics to identify high-value segments, tailor offers, and deploy scalable onboarding and loyalty initiatives.

Financial scale Revenue in the hundreds of millions indicates capacity for enterprise-level partnerships, sponsorships, and long-term facility improvement financing.