Insights

Niche Market Focus Toy Joy specializes in unique toys, Japanese collectibles, and nostalgic favorites, positioning itself as a destination for customers seeking exclusive and trending items. This offers opportunities to partner with brands targeting niche markets or innovative toy manufacturers.

Expanding Product Range Recent product launches in adult pleasure products and wellness items indicate diversification efforts, suggesting potential for cross-promoting lifestyle or wellness brands to their customer base.

Growth & Accessibility The opening of a second, larger location in Hyde Park reflects growth ambitions and increased market reach. Engaging with their expanding footprint could open opportunities for local vendors or regional suppliers.

Digital Engagement Utilizing modern technologies like WordPress, React, and Google Analytics suggests a focus on online presence and e-commerce. Sales opportunities could involve digital marketing, online exclusive product collaborations, or tech solutions to enhance customer engagement.

Market Trends Alignment Toy Joy's trend-sensitive product offerings, including trendy bubble tea and vegan soft serve, indicate strong alignment with current lifestyle and consumer preferences. Partnering on themed promotions or seasonal campaigns could boost sales and brand visibility.

Similar companies to Toy Joy

Toy Joy Tech Stack

Toy Joy uses 8 technology products and services including Cloudflare Web Optimizations, Cloudflare CDN, WordPress, and more. Explore Toy Joy's tech stack below.

Cloudflare Web Optimizations
Analytics
Cloudflare CDN
Content Delivery Network
WordPress
Content Management System
MySQL
Database
Prototype
Javascript Frameworks
React
Javascript Frameworks
YUI
Javascript Libraries
Google Analytics
Web Analytics

Media & News

Toy Joy's Email Address Formats

Toy Joy uses at least 1 format(s):

Toy Joy Email Formats	Example	Percentage
First@toyjoy.com	John@toyjoy.com	38%
Last@toyjoy.com	Doe@toyjoy.com	12%
First@toyjoy.com	John@toyjoy.com	38%
Last@toyjoy.com	Doe@toyjoy.com	12%

Frequently Asked Questions

Where is Toy Joy's headquarters located?

Toy Joy's main headquarters is located at 403 W 2nd St., Austin, Texas 78701, US. The company has employees across 4 continents, including North AmericaAfricaAsia.

What is Toy Joy's phone number?

You can contact Toy Joy's main corporate office by phone at

+1-512-320-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Toy Joy's official website and social media links?

Toy Joy's official website is toyjoy.com and has social profiles on LinkedIn.

How much revenue does Toy Joy generate?

As of October 2025, Toy Joy's annual revenue is estimated to be $3M.

What is Toy Joy's SIC code NAICS code?

Toy Joy's SIC code is 5945 - Hobby, Toy, and Game Shops NAICS code is 44-45 - Retail Trade.

How many employees does Toy Joy have currently?

As of October 2025, Toy Joy has approximately 25 employees across 4 continents, including North AmericaAfricaAsia. Key team members include Chief Executive Officer: T. H.Chief Operating Officer: R. P.Co-Owner: S. M.. Explore Toy Joy's employee directory with LeadIQ.

What industry does Toy Joy belong to?

Toy Joy operates in the Retail industry.

What technology does Toy Joy use?

Toy Joy's tech stack includes Cloudflare Web OptimizationsCloudflare CDNWordPressMySQLPrototypeReactYUIGoogle Analytics.

What is Toy Joy's email format?

Toy Joy's email format typically follows the pattern of First@toyjoy.com. Find more Toy Joy email formats with LeadIQ.

When was Toy Joy founded?

Toy Joy was founded in 1987.

Toy Joy

Q: What is Toy Joy's official website and social media links?

Toy Joy's official website is toyjoy.com. Toy Joy has social profiles on LinkedIn.

Q: How many employees does Toy Joy have currently?

Toy Joy has approximately 25 employees.

Q: What technology does Toy Joy use?

Toy Joy's tech stack includes HSTS, jQuery UI, Magento, Prototype, Open Graph.

RetailUnited States11-50 Employees

We are an independently owned toy store that has been a part of helping Austin, Texas think fun since 1987. Located just two blocks north of the University of Texas, Toy Joy has always delighted in catering to children of all ages, whether that means keeping track of the latest toy trends, or keeping a selection of nostalgic favorites.

As of October 2008, Toy Joy has expanded to include a cafe amongst a sea of Japanese collectibles. The cafe menu includes organic hot and iced teas, coffee, espresso, shakes and our own home-made dairy free, vegan soft serve! The softserve flavor changes every Wednesday, and is posted on the front page of our site. Pop over for a sample if you are unsure. We also serve bubble tea, the trendy tapioca treat with the giant straw! Everything from Hello Kitty and rare, desirable candy to tin robots, dinosaurs, and magical unicorns — you'll always find something new and unique here!