Strategic Partnerships ToYou recently partnered with Liajlehum to launch the world’s largest moving art gallery, highlighting an openness to collaborative ventures that can unlock cross-promotion and co-branded campaigns. Sales opportunities exist in integrating with art and lifestyle brands, museums, and event organizers looking to leverage on-demand delivery and experiential marketing.

Pay Later Growth With ToYou Pay Later powered by Tabby launched in early 2023, there is a clear capability to offer financing options at checkout. This enables upsell and larger cart sizes, presenting opportunities to partner with merchants and retailers who want to increase average order value through consumer financing.

Technology Backbone A tech stack focused on data intelligence and operations (Power BI, Apache Airflow, Kubernetes, MongoDB, Prometheus) indicates strong logistics and analytics capabilities. This creates a selling point for enterprise customers seeking reliable, scalable delivery platforms with robust monitoring and data-driven personalization.

Market Position Positioned as a Saudi delivery super app with 24/7 service and personalized recommendations, ToYou appeals to regional merchants and international brands targeting the Gulf market. Sales opportunities include onboarding regional retailers and expanding to food, grocery, and courier services that require seamless end-to-end delivery integration.

Financial Scale Revenue between $250M and $500M and a mid-large employee base (~501-1000) suggest mid-market to enterprise sales potential. This indicates a capability to engage with mid-market retailers and logistics providers for platform partnerships, white-label solutions, or enterprise-grade onboarding.