Insights

Growing User Base Tradera's extensive reach with over three million users and six million weekly visits presents significant opportunities for targeted marketing partnerships, advertising collaborations, and premium listing services to monetize high traffic.

Strategic Collaborations Recent partnership with Wayke to challenge market leaders indicates openness to alliances that expand market share, suggesting potential for joint ventures or co-branded promotional campaigns in the automotive segment.

Market Position As Sweden's largest circular marketplace with a clear environmentally sustainable focus, Tradera offers a compelling platform for brands aligned with sustainability to engage eco-conscious consumers through exclusive listings or sponsorships.

Technology Stack Utilizing advanced tools like Google Analytics 4 and DoubleClick for Publishers offers opportunities to provide data-driven advertising solutions and insights to brands seeking targeted campaigns on a high-traffic platform.

Growth Potential With revenue estimates between 10M to 25M and active engagement from a broad user demographic, there is potential to expand premium services, subscription models, or seller tools aimed at power users and professional sellers to increase monetization.

Tradera Tech Stack

Tradera uses 8 technology products and services including Google AdSense, iCIMS, Tableau, and more. Explore Tradera's tech stack below.

  • Google AdSense
    Advertising
  • iCIMS
    Applicant Tracking Systems
  • Tableau
    Business Intelligence
  • PWA
    Miscellaneous
  • LinkedIn
    Online Community Software
  • Elasticsearch
    Search Engines
  • DHL
    Transportation And Fleet Management
  • Piwik PRO Core
    Web Analytics

Tradera's Email Address Formats

Tradera uses at least 1 format(s):
Tradera Email FormatsExamplePercentage
First.Last@tradera.comJohn.Doe@tradera.com
92%
FLast@tradera.comJDoe@tradera.com
3%
First.Middle.Last@tradera.comJohn.Michael.Doe@tradera.com
3%
Last@tradera.comDoe@tradera.com
2%

Frequently Asked Questions

Where is Tradera's headquarters located?

Minus sign iconPlus sign icon
Tradera's main headquarters is located at 3h Solnavägen Stockholm, Stockholm 113 63 Sweden. The company has employees across 6 continents, including EuropeNorth AmericaAfrica.

What is Tradera's official website and social media links?

Minus sign iconPlus sign icon
Tradera's official website is tradera.com and has social profiles on LinkedInCrunchbase.

What is Tradera's SIC code NAICS code?

Minus sign iconPlus sign icon
Tradera's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Tradera have currently?

Minus sign iconPlus sign icon
As of May 2026, Tradera has approximately 131 employees across 6 continents, including EuropeNorth AmericaAfrica. Key team members include Cpo: D. W.Chief Technology Officer: L. S.Head Of Finance - Cfo: I. W.. Explore Tradera's employee directory with LeadIQ.

What industry does Tradera belong to?

Minus sign iconPlus sign icon
Tradera operates in the Technology, Information and Internet industry.

What technology does Tradera use?

Minus sign iconPlus sign icon
Tradera's tech stack includes Google AdSenseiCIMSTableauPWALinkedInElasticsearchDHLPiwik PRO Core.

What is Tradera's email format?

Minus sign iconPlus sign icon
Tradera's email format typically follows the pattern of First.Last@tradera.com. Find more Tradera email formats with LeadIQ.

How much funding has Tradera raised to date?

Minus sign iconPlus sign icon
As of May 2026, Tradera has raised $4.4M in funding. The last funding round occurred on Oct 14, 2022 for $4.4M.

Tradera

Technology, Information and InternetStockholm, Sweden51-200 Employees

With more than three million users, more than 6 million weekly visits and around 300 bids per second during peak traffic, Tradera is the largest circular market in Sweden. In a time when newly produced goods are becoming both cheaper and more accessible, Tradera’s role is more relevant than ever.

Founded in 1999 and with only 60 employees, Tradera is a friendly organization offering the best of two worlds: an established but small organization with quick decision loops and the freedom to take your own initiatives - always with the goal of improving the experience for our users.

Check out our open positions at https://careers.tradera.com/

Section iconCompany Overview

Headquarters
3h Solnavägen Stockholm, Stockholm 113 63 Sweden
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
5415 - Computer Systems Design and Related Services
Employees
51-200

Section iconFunding & Financials

  • $4.4M

    Tradera has raised a total of $4.4M of funding over 1 rounds. Their latest funding round was raised on Oct 14, 2022 in the amount of $4.4M.

  • $10M$25M

    Tradera's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $4.4M

    Tradera has raised a total of $4.4M of funding over 1 rounds. Their latest funding round was raised on Oct 14, 2022 in the amount of $4.4M.

  • $10M$25M

    Tradera's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.