Connected commerce Position Transact as the specialist for brands seeking integrated ecommerce strategies across Amazon, eRetailers, and DTC, highlighting potential upsell to full channel optimization and marketplace growth services.

Mid-market footprint Target mid-sized brands with 11-50 employees that need scalable, cost-effective eCommerce consulting and tech-enabled advertising services to accelerate share of shelf in digital marketplaces.

Data-driven growth Leverage the tech stack including Google Analytics and Google Search Console to offer measurement-driven campaigns, analytics dashboards, and ROI-focused optimization as a differentiator for potential clients.

Strategic partnerships Explore co-marketing and OEM-like partnerships with eCommerce platforms and analytics providers to expand reach, co-create solutions, and embed Transact into brands' omnichannel ecosystems.

Industry positioning Highlight Omnicom backing and specialized practice status to reassure buyers on capability, credibility, and integration with broader advertising and technology services for scalable growth.