TrialPay
Technology, Information and InternetCalifornia, United States2-10 Employees
TrialPay developed an offers platform that linked online consumer behavior with in-store transactions through targeted promotions. The service connected merchants with millions of consumers, delivering promotions aligned with shopping activity. Based in Foster City, California, it operated within the technology, information and internet sector. Visa Inc. acquired TrialPay in 2015, incorporating its approach to offers into Visa's payments ecosystem. In 2018, TrialPay partnered with Cinchbucks to offer a way for users to earn virtual currency in the Cinchbucks app. The organization has a small team and a focused presence at the intersection of promotion technology and commerce.