Insights

Expanding Distribution True Citrus products are widely available across North America through major retailers like Walmart, Target, Kroger, and CVS, as well as through direct-to-consumer channels such as Amazon and their own online store, indicating strong retail presence and diverse sales channels ripe for further expansion into new regions or specialty chains.

Health-Conscious Appeal The company's commitment to clean-label, non-GMO, and preservative-free products aligns well with the growing consumer demand for healthier, transparent food options, presenting opportunities to target health-focused grocery stores, wellness clubs, and natural product distributors.

International Growth With products sold in eleven countries beyond North America, there is significant potential to strengthen existing international markets and explore emerging markets, especially in regions where health and authenticity trends are gaining momentum.

Product Innovation Recent launches such as the True Lemon Kids drink mixes demonstrate a focus on innovative clean-label products for children, opening avenues to develop tailored product lines for various demographic segments including organic, functional, or multiple flavor extensions for different age groups or lifestyle needs.

Partnering Opportunities Their collaboration with Feeding America showcases a willingness to engage in social responsibility initiatives, which can be leveraged to build co-branded campaigns, bulk sales to institutional buyers, or partnership programs with health and wellness organizations to elevate brand trust and reach larger customer networks.

True Citrus Company Tech Stack

True Citrus Company uses 8 technology products and services including TikTok Pixel, Hotjar, Bunny, and more. Explore True Citrus Company's tech stack below.

  • TikTok Pixel
    Analytics
  • Hotjar
    Analytics
  • Bunny
    Content Delivery Network
  • dc.js
    Javascript Graphics
  • Klaviyo
    Marketing Automation
  • Yotpo Reviews
    Online Review Management
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics

True Citrus Company's Email Address Formats

True Citrus Company uses at least 1 format(s):
True Citrus Company Email FormatsExamplePercentage
First.Last@truecitrus.comJohn.Doe@truecitrus.com
76%
Last@truecitrus.comDoe@truecitrus.com
11%
FLast@truecitrus.comJDoe@truecitrus.com
12%
Fir.Last@truecitrus.comJoh.Doe@truecitrus.com
1%

Frequently Asked Questions

Where is True Citrus Company's headquarters located?

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True Citrus Company's main headquarters is located at 11501 Pocomoke Court Suite d Baltimore, Maryland 21220 United States. The company has employees across 1 continents, including North America.

What is True Citrus Company's phone number?

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You can contact True Citrus Company's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is True Citrus Company's official website and social media links?

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True Citrus Company's official website is truecitrus.com and has social profiles on LinkedIn.

What is True Citrus Company's SIC code NAICS code?

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True Citrus Company's SIC code is 5411 - Grocery Stores NAICS code is 722 - Food Services and Drinking Places.

How many employees does True Citrus Company have currently?

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As of February 2026, True Citrus Company has approximately 36 employees across 1 continents, including North America. Key team members include Chief Executive Officer: R. C.Ceo: A. S.Chief Financial Officer: J. R.. Explore True Citrus Company's employee directory with LeadIQ.

What industry does True Citrus Company belong to?

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True Citrus Company operates in the Food and Beverage Services industry.

What technology does True Citrus Company use?

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True Citrus Company's tech stack includes TikTok PixelHotjarBunnydc.jsKlaviyoYotpo ReviewsGoogle Tag ManagerGoogle Analytics.

What is True Citrus Company's email format?

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True Citrus Company's email format typically follows the pattern of First.Last@truecitrus.com. Find more True Citrus Company email formats with LeadIQ.

When was True Citrus Company founded?

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True Citrus Company was founded in 2003.

True Citrus Company

Food and Beverage ServicesMaryland, United States11-50 Employees

True Citrus, a Baltimore-based Consumer Packaging Goods and industrial ingredient manufacturer, is the maker of a family of crystallized citrus and fruit powder-based products including beverage mixes and juice replacements for consumers, flavoring systems for commercial industrial ingredient applications and products for foodservice. 

Today, like the first day we began our journey, we are committed to creating products that deliver not only great, authentic taste but help our customers be healthy, happy and true. At our core, we are citrus and fruit flavor experts delivering authentic fresh fruit taste, one sip, one bite, one serving at a time. Started in 2003 with five people and one product (True Lemon®), today our company has almost 40 passionate team members, over 60 consumer products and hundreds of industrial ingredient applications with more on the way, eight unique sales channels, and North American distribution in 45,000 stores including Walmart, Target, HEB, Kroger, Publix, Safeway, Giant, Shop-Rite, Shop & Shop, CVS and Dollar Tree, among others, well as direct-to-consumer sales through Amazon, retailer click & collect/home delivery sites and our own TrueLemon.com store. We are also sold internationally in 11 other countries.  

While we have grown tremendously since 2003, our DNA is one of a start-up: we’re flexible, nimble, fast paced with a close group of team members who share an entrepreneurial zeal and a strong commitment to our products and each other. All True Citrus products are made from proprietary formulations and recipes that capture an authentic, fresh-squeezed citrus taste and use only simple and clean ingredients (and never have artificial sweeteners or preservatives, sodium or gluten and are Non-GMO). 

For more information, visit www.TrueCitrus.com

Section iconCompany Overview

Headquarters
11501 Pocomoke Court Suite d Baltimore, Maryland 21220 United States
Phone number
SIC Code
5411 - Grocery Stores
NAICS Code
722 - Food Services and Drinking Places
Founded
2003
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    True Citrus Company's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    True Citrus Company's revenue is estimated to be in the range of $10M$25M

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