Insights

Strategic Partnership True Protein recently partnered with Spartan Nutrition, opening up opportunities to leverage this relationship to cross-promote products and reach a wider audience within the wellness and fitness industry.

Online Presence With a strong online presence across platforms like Instagram, Facebook, and YouTube, True Protein has the potential to engage with a large and diverse customer base through targeted digital marketing strategies.

Technology Integration Utilizing a robust tech stack including features like Cart Functionality and YouTube integration, True Protein can enhance the online shopping experience, leading to increased customer satisfaction and repeat purchases.

Competitive Landscape By analyzing key competitors such as Protein World, Muscle & Strength, and Optimum Nutrition, True Protein can identify market gaps and tailor sales strategies to differentiate its offerings and capture a larger market share.

Revenue Growth Potential With revenue ranging between $10M - 50M, True Protein is positioned for growth, indicating potential opportunities for expanding product lines, entering new markets, and increasing sales through targeted marketing campaigns.

True Protein Tech Stack

True Protein uses 8 technology products and services including Cart Functionality, Google Font API, Font Awesome, and more. Explore True Protein's tech stack below.

  • Cart Functionality
    E-commerce
  • Google Font API
    Font Scripts
  • Font Awesome
    Font Scripts
  • Emotion
    Javascript Frameworks
  • Google Charts
    Javascript Graphics
  • FancyBox
    Javascript Libraries
  • Stamped
    Online Review Management
  • YouTube
    Video Players

True Protein's Email Address Formats

True Protein uses at least 1 format(s):
True Protein Email FormatsExamplePercentage
FirstLast@trueprotein.com.auJohnDoe@trueprotein.com.au
83%
FirLast@trueprotein.com.auJohDoe@trueprotein.com.au
9%
First@trueprotein.com.auJohn@trueprotein.com.au
4%
FirstLas@trueprotein.com.auJohnDoe@trueprotein.com.au
4%

Frequently Asked Questions

Where is True Protein's headquarters located?

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True Protein's main headquarters is located at 1/108 Old Pittwater Road Sydney, NSW 2100 AU. The company has employees across 3 continents, including OceaniaNorth AmericaSouth America.

What is True Protein's official website and social media links?

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True Protein's official website is trueprotein.com.au and has social profiles on LinkedIn.

How much revenue does True Protein generate?

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As of January 2025, True Protein's annual revenue reached $15M.

What is True Protein's NAICS code?

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True Protein's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does True Protein have currently?

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As of January 2025, True Protein has approximately 51 employees across 3 continents, including OceaniaNorth AmericaSouth America. Key team members include Chief Financial And Operations Officer: L. C.Head Of Finance & Analytics: T. S.Head Of Customer Experience: K. M.. Explore True Protein's employee directory with LeadIQ.

What industry does True Protein belong to?

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True Protein operates in the Wellness and Fitness Services industry.

What technology does True Protein use?

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True Protein's tech stack includes Cart FunctionalityGoogle Font APIFont AwesomeEmotionGoogle ChartsFancyBoxStampedYouTube.

What is True Protein's email format?

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True Protein's email format typically follows the pattern of . Find more True Protein email formats with LeadIQ.

When was True Protein founded?

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True Protein was founded in 2014.
True Protein

True Protein

Wellness and Fitness ServicesNew South Wales, Australia51-200 Employees

Born out of a desire to reimagine the supplement market with all-natural protein and authentic, transparent ingredients, True was formed in 2014. Leading the way in a new industry standard, we believe supplements should deliver what they claim without compromise on taste or quality.

Be You
Be True
Be Better
Be Balanced
Be United

Website: www.trueprotein.com.au
Instagram: @trueprotein
Facebook: https://www.facebook.com/trueproteinaustralia
YouTube: True Protein
Tik Tok: @trueprotein

Section iconCompany Overview

Headquarters
1/108 Old Pittwater Road Sydney, NSW 2100 AU
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $10M$50M

    True Protein's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    True Protein's revenue is in the range of $10M$50M

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