Insights

PolicyPro Launch Trufla has launched PolicyPro, a policy administration service, signaling an expanding services footprint in offshore back-office support. This presents a sales opportunity to upsell or bundle policy administration capabilities with existing digital solutions for brokers seeking operational relief and scale.

End-to-End Platform The company markets a 360° digital strategy and an end-to-end platform (truMarket) that moves brokers beyond traditional BMS. This opens cross-sell potential for clients aiming to modernize workflows, integrate data analytics, and leverage automation across quoting, distribution, and client engagement.

Partnership Momentum Recent collaborations with Clementine for digital communications capture and with SEH Computer Systems for system integration indicate a strong channel and integration strategy. Use this to position Trufla as a preferred partner for brokers seeking seamless tech ecosystems and interoperability.

Security & Compliance Adherence to ISO/IEC 27001 and NIST Cybersecurity Framework highlights a security-conscious product stance. This can be leveraged to win mid-market brokerages prioritizing data governance, regulatory compliance, and trust in digital transformation initiatives.

Growth Signals Announced growth milestones and a revenue range of 10–25 million, with a diversified tech stack and ongoing feature enhancements. This suggests opportunities to engage faster-moving brokers who need scalable, modular tools and a partner capable of supporting rapid expansion and feature-driven deployments.

Trufla Tech Stack

Trufla uses 8 technology products and services including Hotjar, HubSpot Analytics, Amazon Web Services, and more. Explore Trufla's tech stack below.

Media & News

Trufla's Email Address Formats

Trufla uses at least 1 format(s):
Trufla Email FormatsExamplePercentage
Last@trufla.comDoe@trufla.com
82%
First.L@trufla.comJohn.D@trufla.com
18%

Frequently Asked Questions

What is Trufla's official website and social media links?

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Trufla's official website is trufla.com and has social profiles on LinkedIn.

How much revenue does Trufla generate?

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As of August 2026, Trufla's annual revenue is estimated to be $10M - $25M.

What is Trufla's NAICS code?

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Trufla's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Trufla have currently?

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As of August 2026, Trufla has approximately 112 employees across 3 continents, including AfricaNorth AmericaAsia. Key team members include Ceo: S. G.Cio: D. D.Chief Technology Officer: W. S.. Explore Trufla's employee directory with LeadIQ.

What industry does Trufla belong to?

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Trufla operates in the Insurance industry.

What technology does Trufla use?

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Trufla's tech stack includes HotjarHubSpot AnalyticsAmazon Web ServicesGitLab CIPostmanSEMrushOffice 365Elasticsearch.

What is Trufla's email format?

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Trufla's email format typically follows the pattern of Last@trufla.com. Find more Trufla email formats with LeadIQ.

When was Trufla founded?

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Trufla was founded in 2014.
Trufla logo

Trufla

InsuranceAlberta, Canada51-200 Employees

Trufla is a Calgary-based technology company serving the insurance industry. It offers a comprehensive digital strategy for modern insurance brokerages, combining website development, search engine optimization, lead management, branded mobile apps, data analytics, and API integrations to help brokerages leverage their data. The platform is designed as a modular suite, allowing brokerages to choose the tools they need now and expand later to support a customer-centric, data-driven approach. Originating from the insurance sector, Trufla positions itself as a specialist partner for brokerages seeking to modernize operations and client interactions. In January 2026 it announced the launch of PolicyPro, a dedicated offshore policy administration service intended to reduce operational strain for brokerages.

Section iconCompany Overview

Website
trufla.com
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Trufla's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Trufla's revenue is estimated to be in the range of $10M - $25M

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