Insights

Expanding Assessment Portfolio Truity has recently launched multiple in-depth personality assessments, including Emotional Intelligence tests, demonstrating their commitment to expanding beyond basic quizzes into more sophisticated tools. This creates opportunities to partner with educational institutions, corporate HR departments, and mental health providers seeking validated assessment solutions.

Social Impact Focus The company offers free services to at-risk populations such as foster children and military veterans, indicating a strong social responsibility component. This opens avenues for collaboration with government agencies, non-profits, and organizations focused on social good that require accessible, impactful psychometric assessments.

Industry Positioning With an estimated revenue between 1 million and 10 million and a specialized niche in personality testing, Truity presents a compelling opportunity to target mid-sized organizations looking for high-quality, scalable psychometric tools to enhance HR, coaching, or personal development services.

Technology Integration Utilizing a modern tech stack including Google Optimize, Microsoft Clarity, and Cloudflare suggests a focus on delivering engaging, user-friendly online assessments. Leveraging this technological edge can attract tech-savvy clients interested in seamless digital psychometric solutions for onboarding, training, or development purposes.

Market Growth Potential The company's continuous product development and media coverage highlight growth momentum and increasing credibility in the psychometric testing industry. This position offers sales opportunities with organizations seeking innovative, scientifically backed assessment tools to gain a competitive edge in talent acquisition and organizational development.

Truity Tech Stack

Truity uses 8 technology products and services including Google Optimize, Microsoft Clarity, Amazon ALB, and more. Explore Truity's tech stack below.

  • Google Optimize
    A/B Testing
  • Microsoft Clarity
    Analytics
  • Amazon ALB
    Load Balancers
  • ActiveCampaign
    Marketing Automation
  • SAP Maintenance, Repair, and Overhaul
    Operations
  • Cloudflare Bot Management
    Security
  • Bootstrap
    UI Frameworks
  • Adobe Fonts
    Web Fonts

Truity's Email Address Formats

Truity uses at least 1 format(s):
Truity Email FormatsExamplePercentage
First@truity.comJohn@truity.com
45%
FLast@truity.comJDoe@truity.com
37%
Last@truity.comDoe@truity.com
18%

Frequently Asked Questions

Where is Truity's headquarters located?

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Truity's main headquarters is located at 1300 Clay Street #600 Oakland, California 94612 United States. The company has employees across 3 continents, including North AmericaEuropeOceania.

What is Truity's official website and social media links?

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Truity's official website is truity.com and has social profiles on LinkedIn.

What is Truity's NAICS code?

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Truity's NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does Truity have currently?

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As of April 2026, Truity has approximately 15 employees across 3 continents, including North AmericaEuropeOceania. Key team members include Advisor & Co-Owner: A. L.Owner: S. M.Owner: T. F.. Explore Truity's employee directory with LeadIQ.

What industry does Truity belong to?

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Truity operates in the Professional Training and Coaching industry.

What technology does Truity use?

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Truity's tech stack includes Google OptimizeMicrosoft ClarityAmazon ALBActiveCampaignSAP Maintenance, Repair, and OverhaulCloudflare Bot ManagementBootstrapAdobe Fonts.

What is Truity's email format?

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Truity's email format typically follows the pattern of First@truity.com. Find more Truity email formats with LeadIQ.

When was Truity founded?

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Truity was founded in 2012.

Truity

Professional Training and CoachingCalifornia, United States11-50 Employees

You, illuminated. Truity is on a mission is to make high-quality psychometric testing more accessible to individuals and organizations. Take our science-based, user-friendly personality tests to better understand and unlock the power of your true self -- at home, at work, and in your relationships. 

Truity Founder and CEO Molly Owens had been using her Masters in Psychology working in organizational development, when she became aware of a big gap in the personality testing space. There were the rigorous, expensive, enterprise-grade tests only major corporations could afford, and there were the free, gimmicky tests regular people were taking online — and nothing in between.

So in 2012, Truity was born. Since then, we’ve helped over 25 million customers discover their true selves. With our deep database of test results, we’ve studied how personality factors relate to everything from income to parenting style. Our research has been covered in major media outlets including CNBC, the Huffington Post, and the Today Show.

Since we believe in the transformative power of self-discovery and growth, we offer free assessment services to a wide range of at-risk populations, from foster children to military veterans. For more, visit www.truity.com.

Section iconCompany Overview

Headquarters
1300 Clay Street #600 Oakland, California 94612 United States
Website
truity.com
NAICS Code
6114 - Business Schools and Computer and Management Training
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Truity's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Truity's revenue is estimated to be in the range of $1M$10M

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