Enterprise cost savings Position TRUSTID as a proven way for large contact centers to reduce operating costs by up to 20% through trusted caller pre-authentication, allowing agents to focus on issue resolution rather than verification.

Fraud and risk reduction Emphasize the ownership-based authentication that cannot be spoofed, helping financial services and high-risk verticals lower fraud and chargeback risk while improving customer trust and experience.

Strategic partnerships Target integrations with HR, identity verification, and onboarding platforms (e.g., CIPHR, KYC/AML providers) to expand TRUSTID’s reach in regulated industries and enhance customer lifecycle workflows.

SaaS growth signals Leverage TRUSTID’s Neustar-backed profile and recent product expansions like Inbound Authentication Pro to pitch expansion into inbound call centers and omni-channel authentication use cases.

Market fit and scale Highlight alignment with mid-market and enterprise call centers seeking cost efficiency, improved customer experience, and measurable performance boosts, while targeting similar customers in financial services and large-scale retail.