Sustainable collaboration TWOTHIRDS is a B Corp certified, ocean-inspired slow fashion brand with a history of pre-order and deadstock practices. This positions them as a collaboration-friendly partner for sustainable materials suppliers, zero-waste initiatives, and limited-run capsule collections that can command premium pricing.

US market expansion Recent US debut of the Summer Collection indicates growth in North America. Opportunities exist to deploy wholesale programs, pop-up partnerships, or eCommerce cross-border campaigns to capitalize on early-market traction and build brand equity in the region.

Sustainability signals Lenzing partnership news reinforces a credible commitment to low-impact materials. Prospective suppliers or tech partners in eco-fibers, traceability, and circularity could align with TWOTHIRDS’ mission, enabling joint sustainability storytelling and co-branded programs.

Tech-driven reach Active use of targeted ad platforms and analytics tools (Reddit/Twitter ads, FullStory, Google Analytics, Klaviyo) suggests openness to performance marketing deals, retargeting collaborations, and data-backed consumer insights partnerships to scale customer acquisition and retention.

Brand partnerships Past Earth Day collaboration with Javirroyo demonstrates appetite for designer and artist partnerships. There is potential to pursue co-branded collections, limited drops, and influencer/illustrator campaigns that resonate with their ocean-centric storytelling and pre-order model.