Growth & Acquisition Ulysses Press has been named one of Publishers Weekly’s fastest-growing small publishers multiple times and recently acquired VeloPress, signaling aggressive expansion and a willingness to broaden catalog reach in health, fitness, and niche genres. This presents opportunities to propose partnerships for co-branded titles, licensed content, and cross-promotional campaigns with related brands.

Niche Focus The company concentrates on targeted niche groups underserved by larger publishers, which suggests strong potential for specialized cookbook series, board game tie-ins, and fandom-driven titles that can be marketed through community channels, events, and influencer collaborations to maximize discovery and sales.

Multi-Format Strategy With a publishing model that aligns printed books with e-books and online content, there is room to upsell digital bundles, enhanced eBooks, interactive guides, and subscription-like access to companion resources, appealing to readers who prefer multitiered formats.

Strategic Partnerships Past partnerships with Asmodee and notable authors indicate openness to licensing, co-publishing, and collaborative content development. Target opportunities in licensed IP cookbook projects, lifestyle brands, and experiential publishing events to drive wider distribution.

Mid-Mized Scale With 11-50 employees and revenue in the meaningful mid-market range, Ulysses Press is positioned to favor agile sales cycles, direct-to-consumer campaigns, and limited-run or fast-turn titles. Propose short-turnaround initiatives, personalized outreach, and bundled retail programs to accelerate revenue.