Regional Footprint Union Marine operates four showrooms and three service locations across Western Washington, creating a strong regional footprint ideal for cross-selling new, used, and brokerage boats as well as bundled maintenance plans and service contracts.

Experience Focus As a family-owned business emphasizing the customer experience, Union Marine can leverage trust and loyalty to sell premium add-ons such as concierge test drives, extended warranties, and loyalty-driven service memberships.

Growth Momentum Recent leadership moves and top-growth recognition signal strong momentum and capacity for expanded financing partnerships, larger-ticket boat deals, and increased service capacity to meet rising demand in the Northwest market.

Digital Marketing A digital marketing stack including Google Analytics, Facebook Pixel, and YouTube provides data-driven lead generation opportunities; implement robust lead nurturing, retargeting, and CRM-integrated workflows to improve conversion from inquiry to sale.

Full-service Offerings The combination of new, used, and brokerage boats with an extensive service network supports bundled offerings—maintenance, winterization, storage, parts, and accessories—plus financing/insurance partnerships to boost average deal size and customer lifetime value.