Insights

Strong Market Presence United Heartland is a prominent player in the workers’ compensation insurance sector with a regional focus in southeastern Wisconsin and national licensing, indicating potential for expanding product offerings and cross-selling opportunities within the workers' compensation and related insurance lines.

Recognition & Credibility Consistent recognition as a top workplace and agency of the year enhances its reputation, suggesting trust and stability that can be leveraged in partnerships or collaborative initiatives with organizations seeking reliable insurance providers.

Technology Adoption Utilization of modern technology stacks including cloud services, MySQL, and Java indicates a commitment to efficient operations and customer engagement, representing opportunities to introduce innovative InsurTech solutions to streamline claims management and client interfaces.

Financial Stability With revenue between 50 million and 100 million dollars, United Heartland demonstrates solid financial health, making it a viable partner for joint ventures, strategic alliances, or customized insurance solutions tailored to mid-sized market needs.

Employee Engagement Multiple years of consecutive workplace recognitions highlight a strong organizational culture, presenting opportunities to partner with or tap into their engaged workforce for outreach, training programs, or B2B partnerships within the insurance industry.

United Heartland Tech Stack

United Heartland uses 8 technology products and services including Cloudflare CDN, Snowflake, Oracle 10g, and more. Explore United Heartland's tech stack below.

  • Cloudflare CDN
    Content Delivery Network
  • Snowflake
    Data Management Platforms
  • Oracle 10g
    Database
  • YUIDoc
    Documentation Tools
  • Cherwell
    IT Service Management
  • Polyfill
    Javascript Libraries
  • Amazon ALB
    Load Balancers
  • Windows Server
    Operating Systems

Media & News

United Heartland's Email Address Formats

United Heartland uses at least 1 format(s):
United Heartland Email FormatsExamplePercentage
First.Last@unitedheartland.comJohn.Doe@unitedheartland.com
49%
First.MiddleLast@unitedheartland.comJohn.MichaelDoe@unitedheartland.com
1%
First.Last@unitedheartland.comJohn.Doe@unitedheartland.com
49%
First.MiddleLast@unitedheartland.comJohn.MichaelDoe@unitedheartland.com
1%

Frequently Asked Questions

Where is United Heartland's headquarters located?

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United Heartland's main headquarters is located at 15200 West Small Road, New Berlin, WI 53151, US. The company has employees across 2 continents, including North AmericaEurope.

What is United Heartland's official website and social media links?

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United Heartland's official website is unitedheartland.com and has social profiles on LinkedIn.

How much revenue does United Heartland generate?

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As of October 2025, United Heartland's annual revenue is estimated to be $4.3M.

What is United Heartland's SIC code NAICS code?

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United Heartland's SIC code is 6411 - Insurance Agents, Brokers, and Service NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does United Heartland have currently?

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As of October 2025, United Heartland has approximately 230 employees across 2 continents, including North AmericaEurope. Key team members include Vice President Field Operations: J. B.Vice President - Insurance Operations: C. L.Vice President Of Claims: J. S. H.. Explore United Heartland's employee directory with LeadIQ.

What industry does United Heartland belong to?

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United Heartland operates in the Insurance industry.

What technology does United Heartland use?

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United Heartland's tech stack includes Cloudflare CDNSnowflakeOracle 10gYUIDocCherwellPolyfillAmazon ALBWindows Server.

What is United Heartland's email format?

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United Heartland's email format typically follows the pattern of First.Last@unitedheartland.com. Find more United Heartland email formats with LeadIQ.

When was United Heartland founded?

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United Heartland was founded in 1990.
United Heartland

United Heartland

InsuranceUnited States201-500 Employees

United Heartland is a leading workers’ compensation carrier with a high-touch service model and broad experience that allows for nimbleness and responsiveness to effectively manage accounts with complex needs. United Heartland is the marketing name for United Wisconsin Insurance Company, a division of AF Group. All policies are underwritten by a licensed insurer subsidiary. For more information, visit afgroup.com. © AF Group.

Section iconCompany Overview

Headquarters
15200 West Small Road, New Berlin, WI 53151, US
SIC Code
6411 - Insurance Agents, Brokers, and Service
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
1990
Employees
201-500

Section iconFunding & Financials

  • $1B$10B

    United Heartland's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    United Heartland's revenue is estimated to be in the range of $1B$10B

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