Programmatic Growth Upperkut’s tech stack includes programmatic-ready tools (DoubleClick Floodlight, Google Tag Manager), enabling a nimble, data-driven media practice. Target mid-market brands in Montreal and beyond that want integrated creative and performance media with fast turnaround.

Privacy Compliance Propose a privacy-forward analytics offering leveraging CookieYes and GTM to deliver compliant tracking and consent management, appealing to brands with strict data regulations and regional data localization needs.

Creative Differentiator Leverage Upperkut’s core promise of surprising, high-impact creative and production quality to win clients seeking standout campaigns in consumer tech, lifestyle, and entertainment sectors.

End-to-End Services Capitalize on end-to-end capabilities from strategy to production and media applications to upsell full-funnel campaigns, reducing vendor handoffs for clients and increasing deal size.

Competitive Positioning As a smaller, fast-moving agency with a strong track record and network, target mid-market brands disillusioned with slow, bloated agencies and offer flexible engagements and faster time-to-market.