Insights

High ROI Upsell UpsellGuru guarantees ROI and targets revenue growth through room upgrades and ancillary services across 1000+ hotels, presenting a strong value proposition for hotels seeking measurable topline improvements.

Automation Edge The Auto Pilot feature promises fully automated upselling with no daily maintenance, enabling sales teams to pitch to guests at pre-arrival and in-house stages with minimal effort.

Direct & OTA Capability to upsell to both direct bookings and OTA channels opens multiple sales motions for hotels, expanding the addressable market and cross-selling opportunities.

Partnership Momentum Recent integrations and partnerships, such as Bookboost CRM and history of hospitality connectivity, indicate a growing ecosystem that can accelerate sales cycles and co-sell opportunities.

Mid-market Focus Company size and revenue range position UpsellGuru as a fit for mid-market hotels seeking scalable upsell solutions, with potential up-sell to larger hotel groups as credibility and case studies accumulate.

Similar companies to UpsellGuru

UpsellGuru Tech Stack

UpsellGuru uses 8 technology products and services including Snowplow, WordPress, CookieYes, and more. Explore UpsellGuru's tech stack below.

UpsellGuru's Email Address Formats

UpsellGuru uses at least 1 email format:
UpsellGuru Email FormatsExamplePercentage
First@upsellguru.comJohn@upsellguru.com
100%

Frequently Asked Questions

What is UpsellGuru's official website and social media links?

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UpsellGuru's official website is upsellguru.com and has social profiles on LinkedIn.

How much revenue does UpsellGuru generate?

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As of August 2026, UpsellGuru's annual revenue is estimated to be $1M - $10M.

What is UpsellGuru's NAICS code?

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UpsellGuru's NAICS code is 7211 - Traveler Accommodation.

How many employees does UpsellGuru have currently?

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As of August 2026, UpsellGuru has approximately 27 employees across 4 continents, including Europe, Asia and North America. Key team members include Vp Of Sales: J. R., Co-Founder & Managing Director: H. S. and Co-Founder & Cto: M. G. Explore UpsellGuru's employee directory with LeadIQ.

What industry does UpsellGuru belong to?

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UpsellGuru operates in the Hospitality industry.

What technology does UpsellGuru use?

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UpsellGuru's tech stack includes Snowplow, WordPress, CookieYes, Google Workspace, Google Cloud, Intercom, New Relic and Slack.

What is UpsellGuru's email format?

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UpsellGuru's email format typically follows the pattern of First@upsellguru.com. Find more UpsellGuru email formats with LeadIQ.

When was UpsellGuru founded?

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UpsellGuru was founded in 2016.
UpsellGuru logo

UpsellGuru

HospitalityNorth Rhine-Westphalia, Germany11-50 Employees

UpsellGuru is a hospitality technology company based in Olsberg, North Rhine-Westphalia, Germany. It provides an automated platform that helps hotels boost revenue by offering guests room upgrades and ancillary services in a way that aligns with pricing and brand. The platform is used by more than a thousand hotels worldwide to improve ADR and profitability through targeted upselling across both direct and OTA bookings, including pre-arrival and in-house interactions.

The company operates within the hospitality tech space, focusing on revenue optimization with a setup designed for minimal daily maintenance. In July 2024, UpsellGuru announced an integration with Bookboost AB to enhance guest communications and expand targeted upsell opportunities along the guest journey.

Section iconCompany Overview

NAICS Code
7211 - Traveler Accommodation
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    UpsellGuru's revenue is estimated to be in the range of $1M - $10M

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