Oaky by Plusgrade

IT Services and IT ConsultingNorth Holland, Netherlands11-50 Employees

Grow your revenue, maximize TRevPAR, and delight guests with Oaky, the hotel upsell software purpose-built for hotel chains.

Now part of Plusgrade, a global leader in ancillary revenue solutions, Oaky continues to empower hotels to unlock new revenue opportunities and deliver exceptional guest experiences at scale.

Picture this: a guest books a standard room, but by checkout, they’ve upgraded to enjoy a harbor view, discovered your restaurant, and left with a story to tell for years. Your revenue grows, your team saves time—and with Oaky, you can make this happen consistently.

Trusted by Accor, Radisson Hotels, Minor Hotels, Hard Rock Hotels, Strawberry, and more, Oaky allows you to upsell at various touchpoints in the guest journey—pre-arrival, at the front desk, and during the stay. 

Why Oaky? 

- Maximize your total revenue
From room upgrades to dining in your hotel restaurant and unique experiences, boost TRevPAR while guests spend more—happily

- Scale your strategy fast 
Rolling out across dozens (or hundreds) of properties? No problem. Keep your upsell strategy consistent, branded, and gain visibility into performance—all from a single, central place.

- Personalize your guest offers 
Meet guests’ needs by offering what they truly want, encouraging them to purchase directly from the hotel. 

- Delight your guests with choice
Let them design their stay. The right offer, the right time, the right price = happy guests.

- Happy teams, too!
Make upselling fun and simple! Save time and effort with automation and integrations with top hotel PMSs and RMSs. Set up an incentive program for your team, monitor their performance, and reward achievements to keep motivation high. 

Results: 
Up to 5% TrevPAR    |  Average conversion rate - 9-15%   |   Positive guest reviews + happy teams

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