Strategic Partnership Potential Validated has successfully partnered with Lyft, showcasing an interest in collaborating with on-demand apps. This presents an opportunity for sales reps to explore strategic partnerships with other similar services to expand Validated's reach and customer base.
Increasing Average Transaction Value With Validated's concept of reimbursing transportation costs for customers, there is a chance to pitch the platform to businesses looking to increase their average per transaction value. Sales development reps can highlight how Validated can help businesses drive higher spending and customer loyalty through this innovative approach.
Targeting Brick-and-Mortar Businesses Given Validated's focus on brick-and-mortar establishments, sales professionals can tailor their pitch towards businesses facing challenges in attracting foot traffic. By demonstrating how Validated can lower barriers for customers to visit physical stores, reps can position the platform as a solution for enhancing store visits and revenue.
Competitive Landscape Analysis Analyzing the landscape of similar companies like PitchBook, Mergr, and PrivCo in terms of revenue and employee size can provide insights into potential targets for Validated's sales efforts. Understanding the competition's positioning and sales strategies can help sales teams refine their approach for market penetration.
Leveraging Tech Stack for Value Proposition By leveraging Validated's tech stack comprising Google Analytics, WordPress, and other tools, sales reps can emphasize the platform's technological capabilities to attract businesses seeking innovative solutions. Highlighting how Validated's technology enhances user experience and drives ROI can be a compelling angle for sales conversations.
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