Insights

Strategic Acquisition KKR's acquisition of Varsity Brands presents an opportunity for sales teams to explore new partnership avenues and expand market reach with the backing of a prominent investment firm.

New Leadership Impact Appointment of a new Chief Security Officer, Lisa Olivieri, underlines a focus on safety and security. This emphasizes the importance of security-related products and services in the sales pipeline.

Employer Recognition Advantage Being named a '2023 Best Employer in Sports' offers a competitive edge in attracting partnerships and clients who prioritize collaborations with top-rated employers, enhancing credibility and trust in sales negotiations.

Supply Chain Expertise Joe Raines' appointment as the Chief Supply Chain Officer highlights a strategic focus on optimizing supply chain operations. Sales representatives can leverage this expertise to streamline product delivery and offer efficient solutions to clients.

Diversified Product Portfolio The sale of specific assets to Atlas Holdings suggests a reevaluation of the product portfolio. Sales teams can tailor pitches to showcase the company's versatility and align offerings with emerging market demands, creating new sales opportunities.

Varsity Brands Tech Stack

Varsity Brands uses 8 technology products and services including Google Ads, Databricks, Salesforce, and more. Explore Varsity Brands's tech stack below.

  • Google Ads
    Advertising
  • Databricks
    Big Data Processing
  • Salesforce
    Customer Relationship Management
  • ZipRecruiter
    Job Board Software
  • CentOS
    Operating Systems
  • BrowserStack
    Testing And Qa
  • SAP Warehouse Management
    Warehouse Management
  • Nginx
    Web Servers

Media & News

Varsity Brands's Email Address Formats

Varsity Brands uses at least 1 format(s):
Varsity Brands Email FormatsExamplePercentage
FLast@varsitybrands.comJDoe@varsitybrands.com
93%
First.Last@varsitybrands.comJohn.Doe@varsitybrands.com
2%
FL@varsitybrands.comJD@varsitybrands.com
3%
FirstLast@varsitybrands.comJohnDoe@varsitybrands.com
2%

Frequently Asked Questions

Where is Varsity Brands's headquarters located?

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Varsity Brands's main headquarters is located at 4849 Alpha Rd. Dallas , Texas 75244 US. The company has employees across 2 continents, including North AmericaEurope.

What is Varsity Brands's phone number?

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You can contact Varsity Brands's main corporate office by phone at +1-901-251-5837. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Varsity Brands's stock symbol?

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Varsity Brands is a publicly traded company; the company's stock symbol is VBR1.

What is Varsity Brands's official website and social media links?

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Varsity Brands's official website is varsitybrands.com and has social profiles on LinkedIn.

How much revenue does Varsity Brands generate?

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As of July 2024, Varsity Brands's annual revenue reached $5B.

What is Varsity Brands's NAICS code?

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Varsity Brands's NAICS code is 92111 - Executive Offices.

How many employees does Varsity Brands have currently?

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As of July 2024, Varsity Brands has approximately 5K employees across 2 continents, including North AmericaEurope. Key team members include Chief People Officer: M. L. M.Chief Security Officer: L. M. O.Chief Innovation Officer: K. H.. Explore Varsity Brands's employee directory with LeadIQ.

What industry does Varsity Brands belong to?

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Varsity Brands operates in the Executive Offices industry.

What technology does Varsity Brands use?

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Varsity Brands's tech stack includes Google AdsDatabricksSalesforceZipRecruiterCentOSBrowserStackSAP Warehouse ManagementNginx.

What is Varsity Brands's email format?

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Varsity Brands's email format typically follows the pattern of . Find more Varsity Brands email formats with LeadIQ.

When was Varsity Brands founded?

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Varsity Brands was founded in 1974.
Varsity Brands

Varsity Brands

Executive OfficesTexas, United States5001-10000 Employees

Varsity Brands elevates the student experience- in Sport, Spirit and Achievement.

We are BSN SPORTS, the recognized leader in athletic gear and Varsity Spirit, the driving force in spirit. We partner with educators, coaches, and students to build school pride, student engagement, and community spirit.

With a mission to inspire achievement and create memorable experiences for young people, Varsity Brands elevates the student experience, promotes participation and celebrates achievement through two unique but interrelated businesses: BSN SPORTS and Varsity Spirit. Together, these assets promote personal, school and community pride through their customizable products and programs to elementary and middle schools, high schools, and colleges and universities, as well as church organizations, professional and collegiate sports teams and corporations. Through its dedicated employees and independent representatives, Varsity Brands reaches its individual and institutional customers each year through competitions, camps and sales.

Section iconCompany Overview

Headquarters
4849 Alpha Rd. Dallas , Texas 75244 US
Phone number
+1-901-251-5837
Stock Symbol
VBR1
NAICS Code
92111 - Executive Offices
Founded
1974
Employees
5001-10000

Section iconFunding & Financials

  • $1B

    Varsity Brands's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Varsity Brands's revenue is in the range of $1B

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