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Insights

Recent Acquisitions Varsity Brands has been recently acquired twice, first by Kohlberg Kravis Roberts for $4.75 billion, and then by KKR from Bain. These acquisitions may indicate growth and open up opportunities for new partnerships or expanded sales channels.

Technology Utilization With a tech stack that includes Google Ads, Salesforce, and Databricks, Varsity Brands demonstrates a commitment to leveraging technology for marketing and operations. This tech-savvy approach could present opportunities for software or service providers looking to collaborate.

Industry Recognition Being recognized as the '2023 Best Employer in Sports' showcases Varsity Brands' positive reputation within the industry. This recognition can be leveraged to establish credibility and trust in potential sales engagements.

Strategic Partnerships Varsity Brands' collaboration with Cubscription and Build-A-Bear Workshop through Varsity Spirit division indicates a focus on diverse partnerships. This signals potential opportunities for cross-promotion or co-branding efforts.

Key Personnel Addition The appointment of Lisa Olivieri as Chief Security Officer highlights Varsity Brands' emphasis on security and safety. This could open doors for security-related product or service providers to engage in discussions on enhancing security measures.

Similar companies to Varsity Brands

Varsity Brands Tech Stack

Varsity Brands uses 8 technology products and services including Fusion Ads, Atlassian, Blackline, and more. Explore Varsity Brands's tech stack below.

Fusion Ads
Advertising
Atlassian
Application Development & Management
Blackline
Corporate Performance Management
Fabric.js
Javascript Libraries
Cisco
Network Hardware
Microsoft Teams
Team Collaboration
Autodesk
Visualisation Software
Jetpack
Web Platform Extensions

Media & News

Varsity Brands's Email Address Formats

Varsity Brands uses at least 1 format(s):

Varsity Brands Email Formats	Example	Percentage
FLast@varsitybrands.com	JDoe@varsitybrands.com	93%
First.Last@varsitybrands.com	John.Doe@varsitybrands.com	2%
FL@varsitybrands.com	JD@varsitybrands.com	3%
FirstLast@varsitybrands.com	JohnDoe@varsitybrands.com	2%

Frequently Asked Questions

Where is Varsity Brands's headquarters located?

Varsity Brands's main headquarters is located at 4849 Alpha Rd. Dallas , Texas 75244 US. The company has employees across 2 continents, including North AmericaEurope.

What is Varsity Brands's phone number?

You can contact Varsity Brands's main corporate office by phone at

+1-901-251-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Varsity Brands's stock symbol?

Varsity Brands is a publicly traded company; the company's stock symbol is VBR1.

What is Varsity Brands's official website and social media links?

Varsity Brands's official website is varsitybrands.com and has social profiles on LinkedIn.

How much revenue does Varsity Brands generate?

As of November 2024, Varsity Brands's annual revenue reached $5B.

What is Varsity Brands's NAICS code?

Varsity Brands's NAICS code is 92111 - Executive Offices.

How many employees does Varsity Brands have currently?

As of November 2024, Varsity Brands has approximately 5K employees across 2 continents, including North AmericaEurope. Key team members include Chief People Officer: M. L. M.Chief Security Officer: L. M. O.Chief Innovation Officer: K. H.. Explore Varsity Brands's employee directory with LeadIQ.

What industry does Varsity Brands belong to?

Varsity Brands operates in the Executive Offices industry.

What technology does Varsity Brands use?

Varsity Brands's tech stack includes Fusion AdsAtlassianBlacklineFabric.jsCiscoMicrosoft TeamsAutodeskJetpack.

What is Varsity Brands's email format?

Varsity Brands's email format typically follows the pattern of . Find more Varsity Brands email formats with LeadIQ.

Varsity Brands

Varsity Brands

Executive OfficesTexas, United States5001-10000 Employees

Varsity Brands elevates the student experience- in Sport and Spirit.

We are BSN SPORTS, the recognized leader in athletic gear and Varsity Spirit, the driving force in spirit. We partner with educators, coaches, and students to build school pride, student engagement, and community spirit.

With a mission to inspire achievement and create memorable experiences for young people, Varsity Brands elevates the student experience, promotes participation and celebrates achievement through two unique but interrelated businesses: BSN SPORTS and Varsity Spirit. Together, these assets promote personal, school and community pride through their customizable products and programs to elementary and middle schools, high schools, and colleges and universities, as well as church organizations, professional and collegiate sports teams and corporations. Through its dedicated employees and independent representatives, Varsity Brands reaches its individual and institutional customers each year through competitions, camps and sales.

Company Overview

Headquarters: 4849 Alpha Rd. Dallas , Texas 75244 US
Phone number: ✕
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+1-901-251-****
Website: varsitybrands.com
Stock Symbol: VBR1
NAICS Code: 92111 - Executive Offices
Employees: 5001-10000

Media & News

Funding & Financials

$1B
Varsity Brands's revenue is in the range of $1B

Funding & Financials

$1B
Varsity Brands's revenue is in the range of $1B

Company Leadership

M. L. M.
Chief People Officer
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L. M. O.
Chief Security Officer
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K. H.
Chief Innovation Officer
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B. G.
Chief Financial Officer, Varsity Spirit
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J. M.
Chief Human Resources Officer
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Employee Directory

J. M.
Chief Human Resources Officer
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J. H.
Executive Vice-President And Cfo
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K. G.
Ciso
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B. B.
Chief Legal Officer, General Counsel And Chief Of Staff
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C. F.
Owner
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