Varsity News Network
Spectator SportsMichigan, United States51-200 Employees
Varsity News Network (VNN) operates in the spectator sports industry, focusing on high school sports marketing and media. It describes itself as the largest and fastest-growing network in this niche, with partnerships that connect local sports communities and involve more than 20% of the nation’s high schools. The company is based in Grand Rapids, Michigan (PO Box 2323), and lists between 51 and 200 employees. VNN has expanded its platform through strategic acquisitions and partnerships, including the 2020 acquisition of WPA Network to enhance resource planning, communication, and content creation for high school sports, and a 2021 partnership with SquadLocker to enable apparel fulfillment via the platform. Additional collaborations include a 2021 partnership with AVGL for an esports-related event, reflecting activity across traditional and esports segments.