Strong Industry Presence Velocity Frequent Flyer’s active participation in major industry events like the Paris Air Show 2025 indicates a strategic focus on expanding its influence within the aviation sector, creating opportunities for partnerships with aerospace suppliers and travel tech providers.

Strategic Partnerships Recent collaborations with global companies such as DoorDash, CarTrawler, Qatar Airways, and the Star RV Group demonstrate Velocity's openness to innovative reward integrations and cross-industry alliances, paving the way for targeted marketing and rewards program expansion.

Expanding Loyalty Tiers The launch of the Forever Gold lifetime tier highlights a focus on long-term member retention, enabling upselling opportunities for premium services and personalized travel experiences to high-value customers.

Asset Investment Recent investments in leased aircraft like ex-Rex Boeing 737s suggest a strategy to bolster network capacity, presenting potential sales opportunities in aircraft maintenance, leasing, and auxiliary services aimed at airline operational resilience.

Digital Innovation With a tech stack including cloud services and modern web technologies, Velocity is positioned to benefit from digital marketing solutions, data analytics, and user engagement tools that can enhance its loyalty platform and member experience.