Insights

Partnership Expansion Vera Bradley recently partnered with Li & Fung Limited to introduce an updated line of soft home goods and accessories. This partnership presents an opportunity for cross-selling and expanding product offerings to a broader customer base.

Board Appointment The appointment of Andrew Meslow, former CEO of L Brands and Bath & Body Works, to Vera Bradley's board of directors opens avenues for strategic collaborations and leveraging Meslow's industry expertise to drive sales growth and market expansion.

Product Launch The launch of a vintage-inspired capsule collection in collaboration with Urban Outfitters showcases Vera Bradley's innovative approach to product development. This unique collection can be leveraged to attract new customers and boost sales through exclusive offerings.

Investment Infusion Principal Financial Group Inc.'s significant investment in Vera Bradley signifies confidence in the company's growth potential. This financial backing can support expansion plans, marketing initiatives, and overall sales acceleration.

Office Closure Impact The closure of Vera Bradley's store in Fairlawn, Ohio presents an opportunity to redirect resources and focus on optimizing sales channels to drive revenue in more strategic locations. This shift allows for a reevaluation of market presence for improved sales performance.

Vera Bradley Tech Stack

Vera Bradley uses 8 technology products and services including theTradeDesk, Babel, Webpack, and more. Explore Vera Bradley's tech stack below.

  • theTradeDesk
    Advertising
  • Babel
    Development
  • Webpack
    Development
  • Wunderkind
    Marketing Automation
  • PayPal
    Payment Processing
  • Venmo
    Payment Processing
  • Manhattan SCALE
    Supply Chain Management
  • HTTP/3
    Web & Portal Technology

Media & News

Vera Bradley's Email Address Formats

Vera Bradley uses at least 1 format(s):
Vera Bradley Email FormatsExamplePercentage
FLast@verabradley.comJDoe@verabradley.com
93%
FirstLast@verabradley.comJohnDoe@verabradley.com
3%
First.Last@verabradley.comJohn.Doe@verabradley.com
3%
First_Last@verabradley.comJohn_Doe@verabradley.com
1%

Frequently Asked Questions

Where is Vera Bradley's headquarters located?

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Vera Bradley's main headquarters is located at 12420 Stonebridge Road Roanoke, IN 46783 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Vera Bradley's phone number?

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You can contact Vera Bradley's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Vera Bradley's stock symbol?

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Vera Bradley is a publicly traded company; the company's stock symbol is VRA.

What is Vera Bradley's official website and social media links?

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Vera Bradley's official website is verabradley.com and has social profiles on LinkedIn.

How much revenue does Vera Bradley generate?

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As of April 2025, Vera Bradley's annual revenue reached $540M.

What is Vera Bradley's NAICS code?

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Vera Bradley's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Vera Bradley have currently?

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As of April 2025, Vera Bradley has approximately 1.5K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: J. C.Chief Executive Officer: M. M.CEO: M. R.. Explore Vera Bradley's employee directory with LeadIQ.

What industry does Vera Bradley belong to?

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Vera Bradley operates in the Retail Apparel and Fashion industry.

What technology does Vera Bradley use?

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Vera Bradley's tech stack includes theTradeDeskBabelWebpackWunderkindPayPalVenmoManhattan SCALEHTTP/3.

What is Vera Bradley's email format?

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Vera Bradley's email format typically follows the pattern of . Find more Vera Bradley email formats with LeadIQ.

When was Vera Bradley founded?

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Vera Bradley was founded in 1982.
Vera Bradley

Vera Bradley

Retail Apparel and FashionIndiana, United States1001-5000 Employees

Vera Bradley began as an instinct.

An instinct fueled by the optimism, passion, and bold self-expression of our founders, who imagined a more colorful, beautiful world — specifically a more beautiful world of bags and travel accessories.

They listened to themselves and invited generations of women to listen to be their own muses. That, together with a passion for design, artistry, and craft, has inspired independent women everywhere to embrace their very personal and unique individual styles.

We exist to champion all the ways women move today, enriching everyday moments and playing a supporting role in their adventures. We do that by listening to our own muse, and to yours. In a very real sense, Vera Bradley belongs to every woman who rejects the notion of sameness and the suggestion of conformity and chooses to be bold and expressive in all the ways that matter to them.

Vera Bradley designs for you because Vera Bradley is you. And you are your own muse.

Our vision of hope ... Vera Bradley Co-founders Barbara Bradley Baekgaard and Patricia R. Miller began raising funds for breast cancer research in 1993 after the loss of their dear friend, Mary Sloan. Since then, their genuine commitment to this cause has evolved into the Vera Bradley Foundation for Breast Cancer. Together with our donors, event participants and volunteers, we hope for a future free from breast cancer. $25.7 million in contributions have been raised so far to support critical advancements in breast cancer research. Learn more @ www.verabradley.org.

Section iconCompany Overview

Headquarters
12420 Stonebridge Road Roanoke, IN 46783 US
Phone number
Stock Symbol
VRA
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1982
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    Vera Bradley's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Vera Bradley's revenue is in the range of $100M$1B

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