Strategic Growth Target Visit Baton Rouge for a strategic partnership in destination marketing campaigns, leveraging their multi-year national campaigns and Plan Baton Rouge III initiative to offer enhanced digital media, content creation, and event sponsorship packages.

Digital Advertising Capitalize on their tech stack and affinity for programmatic channels by offering advanced analytics, creative testing, and localized digital advertising solutions that integrate with Simpli.fi, Taboola, and AWS/Azure hosting.

Talent & Brand Support their Better in BTR and Plan Baton Rouge III workforce and leadership initiatives with employer branding, recruitment marketing, and campus-to-career programs aimed at attracting young professionals.

Experiential Marketing Propose tourism experiences, event activations, and co-branded campaigns aligned with National Travel and Tourism Week and ExploreBatonRouge to boost visitation and economic impact.

Measurement & ROI Deliver robust measurement, attribution, and ROI reporting tailored to a destination marketing organization with revenue scale of their range, highlighting incremental visitation, length of stay, and spend.