Market Expansion Brookfield is actively developing a public market project in Wisconsin in partnership with Visit Brookfield and Irgens Development, signaling opportunities to offer vendors, sponsorships, event services, signage, and digital marketing collaborations tied to a high-profile community hub.
Community Platform The Brookfield Public Market initiative combines retail, local vendors, events, and versatile spaces, creating potential sales avenues for technology, payments, merchant services, and experiential marketing partnerships tailored to a multi-tenant consumer destination.
Digital Footprint Visit Brookfield maintains a varied tech stack (AWS, The Trade Desk, NetSuite, WordPress, SharePoint, Sage, Microsoft 365, Simpli.fi) presenting opportunities to offer marketing analytics, advertising tech, CRM, ERP, and cloud services integration for a consolidated regional tourism and shopping ecosystem.
Financial Scale With revenue in the mid seven figures and a strategy to attract anchor tenants and grocers, there is potential for scale-focused partnerships in site development, sponsorship tiers, and co-branded promotions that align with regional tourism and retail traffic growth.
Strategic Partnerships Collaborations with city government, developers, and local vendors for the market project create avenues for sales pitches around event management, vendor onboarding platforms, local commerce enablement, and community engagement programs.