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Insights

Diversified Product Line Vitacost.com offers a wide range of health and wellness products, including dietary supplements, cosmetics, sports nutrition, and organic body care. This diverse product line presents sales opportunities for cross-selling and attracting customers interested in holistic wellness solutions.

Strong Ecommerce Presence Being an online retailer, Vitacost.com has a strong ecommerce presence, allowing for extensive reach and accessibility to a vast customer base. Sales development representatives can leverage this online platform to target online shoppers and health-conscious consumers seeking convenient purchasing options.

Awards and Recognition Vitacost.com has been consistently recognized and awarded for its consumer satisfaction and product quality, such as being named the number one Online Supplement Merchant multiple times. Sales professionals can use these accolades to build trust with potential customers and highlight the company's credibility in the health and wellness industry.

Exclusive Product Line With the launch of its own line of nutrition bars and cookies featuring whey and plant-sourced protein, Vitacost.com introduces exclusive products to the market. Sales development representatives can capitalize on the uniqueness of these offerings to attract customers looking for innovative and specialized nutrition options.

Market Leader Acquisition Acquired by The Kroger Co. in a deal valued at $280 million, Vitacost.com gained exposure to a broader market and increased resources for growth. Sales professionals can leverage this acquisition to position Vitacost.com as a market leader, potentially opening doors to strategic partnerships or collaborations.

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Vitacost.com Tech Stack

Vitacost.com uses 8 technology products and services including TikTok Pixel, Google Analytics, WordPress, and more. Explore Vitacost.com's tech stack below.

  • TikTok Pixel
    Analytics
  • Google Analytics
    Analytics
  • WordPress
    Content Management System
  • MySQL
    Database
  • Amazon Web Services
    Platform As A Service
  • Java
    Programming Languages
  • Adobe Tag Manager
    Tag Management
  • Microsoft ASP.NET
    Web Frameworks

Media & News

Vitacost.com's Email Address Formats

Vitacost.com uses at least 1 format(s):
Vitacost.com Email FormatsExamplePercentage
First.Last@vitacost.comJohn.Doe@vitacost.com
65%
Last@vitacost.comDoe@vitacost.com
16%
First@vitacost.comJohn@vitacost.com
13%
FLast@vitacost.comJDoe@vitacost.com
6%

Frequently Asked Questions

Where is Vitacost.com's headquarters located?

Minus sign iconPlus sign iconVitacost.com's main headquarters is located at 4700 Exchange Ct. Suite 200 Boca Raton, Fl 33431 US. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is Vitacost.com's phone number?

Minus sign iconPlus sign icon You can contact Vitacost.com's main corporate office by phone at
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+1-336-956-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Vitacost.com's stock symbol?

Minus sign iconPlus sign iconVitacost.com is a publicly traded company; the company's stock symbol is VITC.

What is Vitacost.com's official website and social media links?

Minus sign iconPlus sign iconVitacost.com's official website is vitacost.com and has social profiles on LinkedIn.

How much revenue does Vitacost.com generate?

Minus sign iconPlus sign icon As of November 2024, Vitacost.com's annual revenue reached $750M.

What is Vitacost.com's NAICS code?

Minus sign iconPlus sign iconVitacost.com's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Vitacost.com have currently?

Minus sign iconPlus sign iconAs of November 2024, Vitacost.com has approximately 501 employees across 5 continents, including North AmericaAsiaEurope. Key team members include Chief Marketing Officer: D. Z.Chief Human Resources Officer: E. F.Chief Legal Officer And Corporate Secretary: M. M.. Explore Vitacost.com's employee directory with LeadIQ.

What industry does Vitacost.com belong to?

Minus sign iconPlus sign iconVitacost.com operates in the Wellness and Fitness Services industry.

What technology does Vitacost.com use?

Minus sign iconPlus sign iconVitacost.com's tech stack includes TikTok PixelGoogle AnalyticsWordPressMySQLAmazon Web ServicesJavaAdobe Tag ManagerMicrosoft ASP.NET.

What is Vitacost.com's email format?

Minus sign iconPlus sign iconVitacost.com's email format typically follows the pattern of . Find more Vitacost.com email formats with LeadIQ.

When was Vitacost.com founded?

Minus sign iconPlus sign iconVitacost.com was founded in 1994.
Vitacost.com

Vitacost.com

Wellness and Fitness ServicesFlorida, United States501-1000 Employees

Vitacost.com, Inc. is a leading online retailer and direct marketer of health and wellness products, including dietary supplements such as vitamins, minerals, herbs or other botanicals, amino acids and metabolites, as well as cosmetics, organic body and personal care products, sports nutrition and health foods. Vitacost.com, Inc. sells these products directly to consumers through its website, www.vitacost.com. Vitacost.com, Inc. strives to offer its customers the broadest product selection of healthy living products, while providing superior customer service and timely and accurate delivery.

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Section iconCompany Overview

Headquarters
4700 Exchange Ct. Suite 200 Boca Raton, Fl 33431 US
Phone number
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+1-336-956-****
Website
vitacost.com
Stock Symbol
VITC
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1994
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $100M$1B

    Vitacost.com's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Vitacost.com's revenue is in the range of $100M$1B

Company Leadership

Employee Directory

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