Acquisition momentum Viva Wine Group has an active M&A profile with recent and planned acquisitions, including Giertz Vinimport AB and Alpha Brands. This indicates a growth strategy that could open cross-sell opportunities across newly acquired portfolios and geographic expansion into Norwegian B2B grocery channels.

Public market presence The company is publicly listed on Nasdaq First North Premier Growth Market since December 2021, supported by advisory partnerships. This signals a level of transparency and growth credibility that can facilitate introductions to retailers, distributors, and institutional partners seeking reliable, scalable wine suppliers.

Revenue growth signals Recent reports show notable growth in April–May 2026 revenue, with increases around 33% and a headline figure of SEK 1.03 billion. This momentum suggests upsell potential with existing customers and the opportunity to position premium and partner-brand wines to expanding channels.

Decentralized platform A decentralized operating model coupled with a common platform enables local innovation and economies of scale. This structure is conducive to piloting region-specific wine concepts, private-label opportunities, and rapid on-boarding of new partners in key markets.

Leadership expansion Appointment of a Deputy CEO and ongoing leadership development imply a focus on strategic execution and customer-facing growth. Engaging with the leadership team could accelerate conversations around channel partnerships, exclusive rights, and co-marketing initiatives with retailers and restaurants.