Small but strategic Vixta is a lean, focused consulting shop backed by a large private holding company, presenting an opportunity to upsell integration and enterprise platforms to parent-group portfolio firms seeking digital transformation support.

New Game leverage Their distinctive ‘New Game’ strategic approach signals potential for sales of advanced strategic advisory, market disruption analytics, and scenario planning services to clients facing rapid change.

Digital platform play With a dedicated Digital Solutions practice aiming to build next‑gen platforms and networks, there is a clear path to cross-sell cloud, data architecture, and ecosystem integration services.

Smart data edge Smart Enterprise capabilities that convert data into competitive value align well with opportunities to offer data analytics, BI, and data governance offerings to clients seeking smarter customer experiences.

Growth through partnerships As a subsidiary of Simon Group Holdings, Vixta can be positioned as a gateway partner for portfolio companies in energy, logistics, technology, and private equity deals requiring lean, high-impact consulting and tech enablement.