Voxpop USA
Advertising ServicesMassachusetts, United States2-10 Employees
Voxpop USA operates in the advertising services sector as The Shopper Marketing Radio Network. Based in Newburyport, Massachusetts, the company provides a digital audio platform that delivers music and store-specific messaging to supermarket shoppers, aiming to influence brand awareness, sales lift, and shopper education across North America, including the U.S. and Mexico. Its service targets retailers and brands seeking in-store engagement and promotional impact through a consolidated audio medium that reaches a broad shopper audience weekly. The business model sits at the intersection of shopper marketing and digital audio, positioning Voxpop USA as a promotional channel within the broader advertising landscape. The company emphasizes tailored content for individual stores to support brand-building objectives and provide an entertaining yet informative shopping environment. The organization appears to be small in scale, based in the Newburyport area, and operates within the United States and Mexico markets.