Insights

Brand Positioning Wasted Paris is a Parisian streetwear brand with deep roots in skate and counter-culture, offering bold graphic designs. This provides opportunities to pitch collaborations, limited drops, or co-branded collections with retailers targeting youth and urban fashion audiences.

Sales Opportunity Revenue is under 1M with a small team, suggesting potential for wholesale partnerships, pop-up events, and D2C scale initiatives. Target multi-brand retailers and niche boutiques that align with skate-inspired streetwear to accelerate distribution.

Tech & Experience The current tech stack includes PrestaShop and user-facing UI components, indicating room to optimize ecommerce experiences, loyalty programs, and partner integrations to drive conversion and repeat purchases through enhanced digital channels.

Global Reach As a Paris-based brand with a strong culture-centric identity, there is potential to expand internationally through selective distributors in fashion-forward markets and collaborations with global skate and streetwear communities.

Competitive Landscape Comparable peers range from small teams to mid-size outfits with similar revenue bands; positioning through unique prints and community-driven branding can be leveraged to differentiate in wholesale pitches, especially against brands with larger teams but similar price points.

Similar companies to Wasted Paris

Wasted Paris Tech Stack

Wasted Paris uses 8 technology products and services including Crazy Egg, Amazon Web Services, Figma, and more. Explore Wasted Paris's tech stack below.

Wasted Paris's Email Address Formats

Wasted Paris uses at least 1 email format:
Wasted Paris Email FormatsExamplePercentage
First@wasted.frJohn@wasted.fr
100%

Frequently Asked Questions

What is Wasted Paris's official website and social media links?

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Wasted Paris's official website is wasted.fr and has social profiles on LinkedIn.

How much revenue does Wasted Paris generate?

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As of August 2026, Wasted Paris's annual revenue is estimated to be <$1M.

What is Wasted Paris's NAICS code?

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Wasted Paris's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Wasted Paris have currently?

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As of August 2026, Wasted Paris has approximately 26 employees across 1 continents, including Europe. Key team members include Co-Founder / Ceo - Creative Director: X. F. Y., Director Of E-Commerce & Marketing: C. B. and Team Manager/ Filmeur: A. G. Explore Wasted Paris's employee directory with LeadIQ.

What industry does Wasted Paris belong to?

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Wasted Paris operates in the Retail Apparel and Fashion industry.

What technology does Wasted Paris use?

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Wasted Paris's tech stack includes Crazy Egg, Amazon Web Services, Figma, Shopify, Klaviyo, Trustpilot, PayPal and Adobe Creative Suite.

What is Wasted Paris's email format?

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Wasted Paris's email format typically follows the pattern of First@wasted.fr. Find more Wasted Paris email formats with LeadIQ.

When was Wasted Paris founded?

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Wasted Paris was founded in 2012.
Wasted Paris logo

Wasted Paris

Retail Apparel and FashionÎle-de-France, France11-50 Employees

Wasted Paris is a Paris-based retail apparel and fashion brand founded in 2012 by Johann Liebel and Xiang Fang Ye. It operates within the streetwear segment, with a strong connection to skate culture and countercultures that influences its style. The brand's collections are known for bold graphic prints and distinctive designs. The company is located at 5 Rue de Turbigo, Paris, Île-de-France 75001, France, and employs between 11 and 50 people. Wasted Paris maintains a website at https://wasted.fr and states that it has built a community focused on self-expression and creativity, positioning itself beyond a simple clothing label.

Section iconCompany Overview

Website
wasted.fr
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • <$1M

    Wasted Paris's revenue is estimated to be in the range of <$1M

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