Expanding Digital Capabilities The recent launch of Waupaca Elevator's online Quote Builder enhances their digital sales process and supports their dealership network, presenting an opportunity to upsell additional digital solutions or premium customization tools to streamline client onboarding.

Strong Industry Position As a leader in residential elevator manufacturing with a nationwide dealer network, Waupaca Elevator offers multiple drive systems and custom designs, indicating potential for cross-selling innovative elevator components, accessories, or maintenance packages tailored to diverse customer needs.

Strategic Partnerships Collaborations like the partnership with Mitsubishi Electric demonstrate Waupaca's openness to integrating advanced technology, opening avenues for offering supplemental smart elevator systems, data management solutions, or upgraded control systems to modernize installations.

Recalls as Improvement Opportunities The recent recall event highlights a safety concern that could be addressed with enhanced safety features, proactive maintenance services, or comprehensive safety upgrade packages, positioning your offerings as solutions to improve reliability and customer trust.

Market Demand & Growth Operating within the $1M to $10M revenue bracket in a niche industry, Waupaca Elevator presents sales opportunities in expanding residential elevator markets, including retrofit solutions, replacement parts, and ongoing service contracts aimed at the existing customer base and new residential developments.