New Product Promotions Weil-McLain has a history of launching new high-efficiency products like the Simplicity high-efficiency combi boiler and offering contractor promotions like the Double Down, Double Chance promotion. These new product launches and promotions present sales opportunities to target contractors, HVAC distributors, and homeowners looking for top-notch heating solutions.
Customer Growth Programs The introduction of customer growth and loyalty programs like The Weil-McLain Advantage program signifies the company's dedication to building strong relationships with customers. Sales teams can leverage these programs to engage with existing customers, attract new ones, and upsell additional Weil-McLain products and services.
Award-Winning Recognition Weil-McLain's consistent recognition in industry awards, such as the 2023 ACHR Dealer Design Award and being silver winner in the Contractor Services & Software category, enhances the company's credibility and market presence. Sales professionals can capitalize on these accolades to showcase the brand's quality and innovation, attracting potential customers seeking reputable heating solutions.
Industry Expertise With over a century of experience as a leading designer and manufacturer of hydronic comfort heating systems, Weil-McLain has established itself as an expert in the industry. Sales representatives can highlight the company's rich heritage, expertise, and diverse product range to instill trust in prospective clients, positioning Weil-McLain as a top choice for heating solutions.
Market Expansion through Compatibility Weil-McLain's initiative to introduce B20 compatibility for Residential Oil boilers demonstrates a commitment to market expansion and catering to evolving customer needs. This strategic move opens doors for sales teams to target customers interested in environmentally-friendly and efficient heating options, tapping into a growing market segment focused on sustainability and energy efficiency.