Weldon, Williams & Lick

Printing ServicesArkansas, United States51-200 Employees

The biggest names in sports and entertainment trust Weldon, Williams and Lick (WW&L) to drive revenue and fan engagement through innovative ticketing, cutting-edge technologies, and custom, secure access control solutions. 

From the Olympics and Super Bowl to hundreds of professional and collegiate teams, tournaments and signature venues, the most sought-after events for the last 125 years have trusted WW&L as their valued partner.  

As the sports and entertainment landscape continues to evolve, WW&L is at the forefront in expanding its product offerings to create a more impactful experience:  

➡️ Direct Souvenir provides professional and collegiate teams, along with event promoters, the ability to deliver an important new revenue stream and unique way to maximize fan engagement.  

✔️ Bridging the gap between digital ticketing and printed tickets, WW&L has built a platform that encourages fans to purchase a souvenir ticket within the event buy flow. 

✔️ For the diehard fans who attend every Opening Day or those that can’t believe they were there for a Perfect Game, Direct Souvenir ensures they can hold onto memories forever.  

➡️ Through WW&L Tech, the company is able to offer a delivers a multitude of services through a single-source provider:  

✔️ Specialty credentialing that utilizes RFID technology to better serve high-end guests, along with increased security and access control 

✔️ Embedded QR codes to unlock unique digital experiences for fans and sponsors  

✔️ Parking solutions that streamline ingress and egress via a point-of-sale (POS) application and cloud-based, real-time reporting suite

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