Expansion Opportunities Westmoreland Mining's recent acquisition of Oxford Resource Group in 2015 showcases a strategic move for growth and expansion. This acquisition indicates a potential direction for further acquisitions to strengthen market presence and diversify product offerings.

Recovery from Bankruptcy After emerging from Chapter 11 bankruptcy in 2019, Westmoreland Mining is in a phase of restructuring itself as a new privately held company. This transition presents an opportunity for sales teams to engage with a revitalized entity ready to explore new business partnerships and opportunities.

Sustainability Collaboration The partnership between Westmoreland Mining and Cribs for Kids to promote safe sleeping habits demonstrates the company's commitment to social responsibility. Sales professionals can leverage this sustainability focus as a selling point to attract socially conscious clients and forge collaborative initiatives.

Technology Integration With a tech stack including Bloomberg, WordPress, and Google Font API, Westmoreland Mining exhibits a blend of innovative technology integration. Sales development representatives can position the company as forward-thinking and tech-savvy, appealing to clients seeking modern solutions in the mining industry.

Competitive Analysis Advantage By understanding the competitive landscape with peers like Cloud Peak Energy and Murray Energy Corporation, sales teams can pinpoint differentiation strategies. Leveraging Westmoreland Mining's unique offerings compared to competitors can help drive sales conversations and win over clients seeking distinctive value propositions.