Insights

Expanding Strategic Partnerships What3words has recently formed strategic collaborations with notable companies like OptimizeNow, Asendia, and Woosmap, indicating a strong push to enhance its integration capabilities and expand its market reach across logistics, e-commerce, and API services. These partnerships suggest opportunities to offer complementary solutions or co-develop tailored location-based services for clients in these sectors.

Diverse Industry Adoption With over 650 organizations across government, NGO, and commercial sectors in more than 170 countries utilizing its 3-word address system, what3words demonstrates a broad market penetration that provides a wide pool of potential clients interested in precise location solutions for various operational needs.

Innovative Technology Stack Utilizing modern tools such as Looker, Mixpanel, and Kotlin alongside social media channel TikTok indicates a focus on data analytics, user engagement, and technological development. This position offers prospects to collaborate on advanced digital campaigns, data-driven insights, and mobile app integrations aimed at improving user experience and operational efficiency.

Financial Growth Potential With a revenue estimate between 50 and 100 million dollars and securing 110 million dollars in funding, what3words is positioned for scale-up initiatives and market expansion, presenting opportunities to engage with larger enterprise clients and develop customized location solutions for high-volume users.

Key Leadership and Market Position Recent leadership appointments and a competitive profile alongside similar companies suggest a company in growth stage looking for new enterprise collaborations, technical integrations, and joint ventures that can capitalize on its innovative approach to geolocation and increase its competitive edge in the location technology space.

what3words Tech Stack

what3words uses 8 technology products and services including Looker, Mixpanel, TikTok, and more. Explore what3words's tech stack below.

  • Looker
    Analytics
  • Mixpanel
    Analytics
  • TikTok
    Audio, Video, Graphics
  • WordPress
    Content Management System
  • WooCommerce
    E-commerce
  • Apple Sign-in
    Identity Verification
  • iClarity B2B2C
    Marketing Automation
  • Kotlin
    Programming Languages

Media & News

what3words's Email Address Formats

what3words uses at least 1 format(s):
what3words Email FormatsExamplePercentage
First@what3words.comJohn@what3words.com
34%
First.Last@what3words.comJohn.Doe@what3words.com
31%
Last@what3words.comDoe@what3words.com
1%
First@what3words.comJohn@what3words.com
34%

Frequently Asked Questions

Where is what3words's headquarters located?

Minus sign iconPlus sign icon
what3words's main headquarters is located at 65 Alfred Road London, England w2 5eu United Kingdom. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is what3words's official website and social media links?

Minus sign iconPlus sign icon
what3words's official website is what3words.com and has social profiles on LinkedInCrunchbase.

What is what3words's SIC code NAICS code?

Minus sign iconPlus sign icon
what3words's SIC code is 7372 - Prepackaged Software NAICS code is 5112 - Software Publishers.

How many employees does what3words have currently?

Minus sign iconPlus sign icon
As of March 2026, what3words has approximately 188 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Chief Creative Officer: I. P.Chief Information Officer: I. D.Chief Financial Officer: P. H.. Explore what3words's employee directory with LeadIQ.

What industry does what3words belong to?

Minus sign iconPlus sign icon
what3words operates in the Software Development industry.

What technology does what3words use?

Minus sign iconPlus sign icon
what3words's tech stack includes LookerMixpanelTikTokWordPressWooCommerceApple Sign-iniClarity B2B2CKotlin.

What is what3words's email format?

Minus sign iconPlus sign icon
what3words's email format typically follows the pattern of First@what3words.com. Find more what3words email formats with LeadIQ.

How much funding has what3words raised to date?

Minus sign iconPlus sign icon
As of March 2026, what3words has raised $110M in funding. .

When was what3words founded?

Minus sign iconPlus sign icon
what3words was founded in 2013.

what3words

Software DevelopmentEngland, United Kingdom51-200 Employees

what3words is the simplest way to talk about location. It has divided the world into 3m x 3m squares, each with a unique 3 word address. Now people can refer to any precise location – a delivery entrance, a picnic spot or a drone landing point – using just three simple words. 
 
what3words is used by businesses and governments to operate more efficiently, and by individuals to find and share locations. Over 650 businesses, government organisations and NGOs in over 170 countries are using 3 word addresses.

Section iconCompany Overview

Headquarters
65 Alfred Road London, England w2 5eu United Kingdom
SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $110M

    what3words has raised a total of $110M of funding over 1 rounds. .

  • $50M$100M

    what3words's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $110M

    what3words has raised a total of $110M of funding over 1 rounds. .

  • $50M$100M

    what3words's revenue is estimated to be in the range of $50M$100M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.