Insights

Partnership Expansion Whatnot continuously expands its partnerships, such as collaborations with Marvel Studios and Staud, providing opportunities to leverage these connections for potential cross-promotions and co-marketing efforts.

Funding Boost Securing $265 million in Series E funding showcases investor confidence, indicating a strong financial position. This funding can be utilized to enhance product offerings, improve customer experience, and explore new market segments.

Influencer Collaboration Launching the Influencer Grade-off Challenge with Numismatic Guaranty Company demonstrates a focus on influencer marketing. Leveraging influential personas for product endorsements and live events can drive sales and increase brand visibility.

Tech Integration Utilizing a modern tech stack including TikTok Pixel, Google Cloud, and Adobe Photoshop signifies a commitment to innovation. Leveraging these technologies for targeted advertising, streamlined operations, and enhanced customer engagement can drive sales growth.

Market Diversification Expanding into markets such as Mumbai with the introduction of the Whatnot Store indicates a focus on global expansion. Exploring new geographical markets and demographics presents sales opportunities by tapping into diverse consumer segments.

Whatnot Tech Stack

Whatnot uses 8 technology products and services including TikTok Pixel, Adobe Photoshop, Snowflake, and more. Explore Whatnot's tech stack below.

  • TikTok Pixel
    Analytics
  • Adobe Photoshop
    Cad & Graphics
  • Snowflake
    Data Management Platforms
  • LottieFiles
    Design
  • Jupyter
    File Sharing
  • Google Cloud
    Infrastructure As A Service
  • Mautic
    Marketing Automation
  • Facebook
    Widgets

Media & News

Whatnot's Email Address Formats

Whatnot uses at least 1 format(s):
Whatnot Email FormatsExamplePercentage
FLast@whatnot.comJDoe@whatnot.com
50%
First@whatnot.comJohn@whatnot.com
41%
First.Last@whatnot.comJohn.Doe@whatnot.com
5%
Last@whatnot.comDoe@whatnot.com
4%

Frequently Asked Questions

Where is Whatnot's headquarters located?

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Whatnot's main headquarters is located at Los Angeles, California 90292 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Whatnot's official website and social media links?

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Whatnot's official website is whatnot.com and has social profiles on LinkedIn.

How much revenue does Whatnot generate?

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As of April 2025, Whatnot's annual revenue reached $750M.

What is Whatnot's NAICS code?

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Whatnot's NAICS code is 5112 - Software Publishers.

How many employees does Whatnot have currently?

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As of April 2025, Whatnot has approximately 1.1K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: A. R.Chief Executive Officer: L. W.Chief Product Officer: T. V.. Explore Whatnot's employee directory with LeadIQ.

What industry does Whatnot belong to?

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Whatnot operates in the Software Development industry.

What technology does Whatnot use?

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Whatnot's tech stack includes TikTok PixelAdobe PhotoshopSnowflakeLottieFilesJupyterGoogle CloudMauticFacebook.

What is Whatnot's email format?

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Whatnot's email format typically follows the pattern of . Find more Whatnot email formats with LeadIQ.

How much funding has Whatnot raised to date?

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As of April 2025, Whatnot has raised $265M in funding. The last funding round occurred on Jan 08, 2025 for $265M.

When was Whatnot founded?

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Whatnot was founded in 2019.
Whatnot

Whatnot

Software DevelopmentCalifornia, United States1001-5000 Employees

Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values, and as a remote co-located team, we operate out of hubs within the US, UK, Ireland, Poland, and Germany today.

We’re innovating in the fast-paced world of live auctions from fashion, beauty, electronics to collectibles like trading cards, comic books, and even live plants. Whatnot has something for everyone.

And, we’re growing. Whatnot has been one of the fastest growing marketplaces and we’re hiring forward-thinking problem solvers across all functional areas.

Section iconCompany Overview

Headquarters
Los Angeles, California 90292 US
NAICS Code
5112 - Software Publishers
Founded
2019
Employees
1001-5000

Section iconFunding & Financials

  • $265M

    Whatnot has raised a total of $265M of funding over 8 rounds. Their latest funding round was raised on Jan 08, 2025 in the amount of $265M.

  • $100M$1B

    Whatnot's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $265M

    Whatnot has raised a total of $265M of funding over 8 rounds. Their latest funding round was raised on Jan 08, 2025 in the amount of $265M.

  • $100M$1B

    Whatnot's revenue is in the range of $100M$1B

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