Insights

SaaS Payments Ally Family-owned payments provider specializing in integrating payment acceptance for SaaS platforms, offering a potential partnership path to embed payments as a differentiator and drive software sales.

Mid-Market Focus Revenue range and employee count place Wind River Payments in a mid-market segment with growth potential for scalable merchant services, risk management, and customizable pricing for software partners.

Growth Partnerships Strategic emphasis on helping software partners grow their software sales suggests a readiness to co-sell, joint marketing, and referral arrangements that can expand your market reach.

Technology Stack Fit Active use of CRM and marketing automation tools indicates a tech-savvy buyer profile; align outreach with digital marketing, integration capabilities, and developer-friendly APIs to attract and convert.

Operational Scale With a national footprint since 1999 and a stated commitment to secure, cost-effective payments, target expansions into SaaS verticals that require reliable processing, merchant services, and robust support to compete with larger PSP players.

Similar companies to Wind River Payments

Wind River Payments Tech Stack

Wind River Payments uses 8 technology products and services including Google Ads, WordPress, Cookiebot, and more. Explore Wind River Payments's tech stack below.

Wind River Payments's Email Address Formats

Wind River Payments uses at least 5 email formats:
Wind River Payments Email FormatsExamplePercentage
FLast@windriverfinancial.comJDoe@windriverfinancial.com
78%
LFirst@windriverfinancial.comDJohn@windriverfinancial.com
12%
Last@windriverfinancial.comDoe@windriverfinancial.com
6%
First.Last@windriverfinancial.comJohn.Doe@windriverfinancial.com
4%
FLast@windriverpayments.comJDoe@windriverpayments.com
100%

Frequently Asked Questions

What is Wind River Payments's phone number?

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You can contact Wind River Payments's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Wind River Payments's official website and social media links?

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Wind River Payments's official website is windriverpayments.com and has social profiles on LinkedIn.

How much revenue does Wind River Payments generate?

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As of September 2026, Wind River Payments's annual revenue is estimated to be $50M - $100M.

What is Wind River Payments's NAICS code?

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Wind River Payments's NAICS code is 52 - Finance and Insurance.

How many employees does Wind River Payments have currently?

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As of September 2026, Wind River Payments has approximately 58 employees across 1 continents, including North America. Key team members include Vp Of Risk And Compliance: C. S., Director Of Partner Experience: P. U. and Business Development Manager: H. S. Explore Wind River Payments's employee directory with LeadIQ.

What industry does Wind River Payments belong to?

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Wind River Payments operates in the Financial Services industry.

What technology does Wind River Payments use?

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Wind River Payments's tech stack includes Google Ads, WordPress, Cookiebot, Amazon Simple Email Service, Microsoft 365, Salesforce Marketing Cloud Account Engagement, Sendinblue and WP Engine.

What is Wind River Payments's email format?

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Wind River Payments's email format typically follows the pattern of FLast@windriverfinancial.com. Find more Wind River Payments email formats with LeadIQ.

When was Wind River Payments founded?

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Wind River Payments was founded in 1999.
Wind River Payments logo

Wind River Payments

Financial ServicesWisconsin, United States51-200 Employees

Wind River Payments is a family-owned provider in the financial services sector that offers integrated payments and merchant services from Madison, Wisconsin. Founded in 1999, the company emphasizes simplifying and securing payments while aiming to reduce costs for its customers and software partners. A notable focus is partnering with SaaS platforms to enable payment acceptance within their solutions and to support growth by leveraging payments as a differentiator. Its client base includes thousands of software partners and their customers across the United States. The company positions its services as a combination of payments integration and partner-focused growth support tailored to the SaaS market. Based in Madison, it operates as a mid-sized player within the financial services industry.

Section iconCompany Overview

Phone number
NAICS Code
52 - Finance and Insurance
Founded
1999
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Wind River Payments's revenue is estimated to be in the range of $50M - $100M

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