Insights

Digital Transformation Leadership WooliesX is at the forefront of retail digital innovation in Australia, leveraging advanced technologies like Google Cloud Platform, Elasticsearch, and web components. This positions them as a target for solutions that enhance e-commerce, data analytics, and cloud infrastructure.

Growing User Engagement With initiatives like Everyday Rewards and digital shopping platforms that facilitate seamless customer experiences, WooliesX offers opportunities for partnerships in digital marketing, customer loyalty, and personalized content delivery.

Talent and Culture Focus The company's emphasis on diversity, innovation, and employee development indicates a receptive environment for HR tech, employee engagement platforms, and tools that support a purpose-led, collaborative workforce.

Expansion Potential As part of the Woolworths Group with a revenue range of 100 million to 1 billion dollars, WooliesX is positioned for scalable growth in online retail and digital services, creating opportunities for vendors specializing in e-commerce growth strategies.

Market Competitiveness WooliesX operates within a competitive landscape alongside major players like Coles and national retail giants, emphasizing the need for innovative solutions in logistics, customer insights, and retail technology to maintain its market edge.

WooliesX Tech Stack

WooliesX uses 8 technology products and services including Web Components, Microsoft SQL Server, Google Cloud Platform, and more. Explore WooliesX's tech stack below.

  • Web Components
    Application Development & Management
  • Microsoft SQL Server
    Database
  • Google Cloud Platform
    Infrastructure As A Service
  • Swrve
    Marketing
  • Ruby
    Programming Languages
  • Elasticsearch
    Search Engines
  • Django
    Web Frameworks
  • Facebook
    Widgets

Media & News

WooliesX's Email Address Formats

WooliesX uses at least 2 format(s):
WooliesX Email FormatsExamplePercentage
F.Last@woolworths.com.auJ.Doe@woolworths.com.au
50%
FLast@woolworths.com.auJDoe@woolworths.com.au
37%
First.Last@woolworths.com.auJohn.Doe@woolworths.com.au
7%
FL@woolworths.com.auJD@woolworths.com.au
3%
L.First@woolworths.com.auD.John@woolworths.com.au
1%
LFirst@woolworths.com.auDJohn@woolworths.com.au
1%
FirstLast@woolworths.com.auJohnDoe@woolworths.com.au
1%
First.Last@wooliesx.com.auJohn.Doe@wooliesx.com.au
38%
FLast@wooliesx.com.auJDoe@wooliesx.com.au
25%
F_Last@wooliesx.com.auJ_Doe@wooliesx.com.au
25%
FirMLast@wooliesx.com.auJohMDoe@wooliesx.com.au
12%

Frequently Asked Questions

Where is WooliesX's headquarters located?

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WooliesX's main headquarters is located at 407 Elizabeth St, Surry Hills, 2010, AU. The company has employees across 5 continents, including OceaniaAsiaEurope.

What is WooliesX's official website and social media links?

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WooliesX's official website is wooliesx.com.au and has social profiles on LinkedIn.

What is WooliesX's NAICS code?

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WooliesX's NAICS code is 44-45 - Retail Trade.

How many employees does WooliesX have currently?

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As of October 2025, WooliesX has approximately 1.4K employees across 5 continents, including OceaniaAsiaEurope. Key team members include Cro Specialist: Y. P.Head Of Digital Media, Data, Partner And Publisher Services: J. P.Head Of Engineering: S. G.. Explore WooliesX's employee directory with LeadIQ.

What industry does WooliesX belong to?

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WooliesX operates in the Retail industry.

What technology does WooliesX use?

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WooliesX's tech stack includes Web ComponentsMicrosoft SQL ServerGoogle Cloud PlatformSwrveRubyElasticsearchDjangoFacebook.

What is WooliesX's email format?

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WooliesX's email format typically follows the pattern of F.Last@woolworths.com.au. Find more WooliesX email formats with LeadIQ.

WooliesX

RetailAustralia1001-5000 Employees

At WooliesX, our people believe in creating better everyday experiences for millions of Australians each week. 

Since 2017, we’ve formed a critical part of the Woolworths Group. Our organisation is powered by the brightest minds in e-commerce, technology, media and data to transform the way people live and shop.

Our digital team brings together some of Australia’s brightest minds. From complex and creative, to innovative concepts for new and different brands our people shape the future of the retail industry, every single day.

With 1,800+ team members, 11+ practices, and over 
100 chapters, there’s a home for everyone here. Whether your interests lie in data-driven insights and product engineering, digital media, operations, customer advocacy, commercial, agile or more, you can find your squad across all kinds of capabilities.

Life here is genuinely purpose-led. Everyone works together to create solutions that improve the lives of millions of Australians. 

We’ve helped make online shopping at Woolworths Supermarkets simpler and more intuitive. We’ve worked together with our partners to create all kinds of initiatives you know and love across digital and e-commerce, like Everyday Rewards, one of Australia’s most popular loyalty programs, and Everyday Market.

We encourage fresh ideas, and believe in bettering each other by providing the latest career opportunities to grow and evolve. Our success is thanks to our people. We’re resourceful and open-minded, welcoming and willing to experiment. Plus, we have wellbeing and headspace support, every step of the way.

Diversity is our strength, and we unlock potential together. We're on a mission to create better experiences together, for a better tomorrow.

Section iconCompany Overview

Headquarters
407 Elizabeth St, Surry Hills, 2010, AU
NAICS Code
44-45 - Retail Trade
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $1B$10B

    WooliesX's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    WooliesX's revenue is estimated to be in the range of $1B$10B

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