Strategic Partnerships 120Water has established partnerships with companies like BondLink and Newtown Artesian Water Co., indicating a strategic focus on collaboration to expand their reach and services. This presents an opportunity for sales teams to leverage existing partnerships and explore further collaboration opportunities in the water industry.

Financial Backing With recent financing of $43M and investments from firms like Edison Partners, 120Water demonstrates strong financial health and investor confidence. This financial stability can instill trust in potential clients, making it an opportune time for sales teams to engage with prospects looking for reliable and well-funded vendors in the water management sector.

Key Leadership Additions The hiring of key executives like Jennifer Fulk as CFO and COO, and Brian Crow as Chief Product Officer signifies 120Water's commitment to strengthening its leadership team. Sales representatives can leverage the credibility and expertise of these new leaders to establish trust and influence potential clients in decision-making processes.

Innovative Technology Stack 120Water utilizes a robust tech stack that includes Google Cloud, Python, and Adobe Creative Suite, showcasing a commitment to innovative solutions in water management. Sales professionals can emphasize the technological sophistication of 120Water's offerings to appeal to tech-savvy clients seeking modern and efficient water program management tools.

Market Expansion The recent partnership with companies like Newtown Artesian Water Co. and expansion into regions like Rhode Island demonstrates 120Water's efforts to broaden its market presence. Sales teams can capitalize on this momentum by targeting new geographies and industries where 120Water's expertise in water program management can bring value and drive business growth.