Insights

Live Shopping Reach 123.live operates an interactive live shopping platform with real-time audience engagement and direct product demonstrations, presenting an opportunity to partner with brands seeking immersive sales experiences and higher conversion during broadcasts.

Mid-Sized Team With 51-200 employees and a scalable tech stack, 123.live is positioned to collaborate with mid-market brands and agencies that require hands-on support and reliable delivery for live events and shopping integrations.

Diversified Distribution Broadcast via satellite, digital/cable, DVB-T, and livestream expands reach across regions, enabling partnerships with retailers aiming for broad audience exposure and omnichannel selling strategies.

Tech Enabled Using Power BI, PostgreSQL, Azure, Dynamics, and WhatsApp Business indicates a data-driven, CRM-enabled sales approach; there is potential to co-create analytics dashboards and integrated commerce solutions for partners.

Revenue Opportunity Current revenue range suggests growing demand; targeting brands in lifestyle, exclusive deals, and personalized showcases could yield higher monetization through sponsored shows, featured placements, and performance-based campaigns.

Similar companies to 123.live

123.live Tech Stack

123.live uses 8 technology products and services including Power BI, PostgreSQL, Azure DevOps, and more. Explore 123.live's tech stack below.

123.live's Email Address Formats

123.live uses at least 2 email formats:
123.live Email FormatsExamplePercentage
First.Last@1-2-3.tvJohn.Doe@1-2-3.tv
97%
FLast@1-2-3.tvJDoe@1-2-3.tv
3%

Frequently Asked Questions

What is 123.live's official website and social media links?

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123.live's official website is www.123.live and has social profiles on LinkedIn.

How much revenue does 123.live generate?

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As of August 2026, 123.live's annual revenue is estimated to be $1M - $10M.

What is 123.live's SIC code and NAICS code?

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123.live's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does 123.live have currently?

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As of August 2026, 123.live has approximately 95 employees across 4 continents, including Europe, North America and Africa. Key team members include Ceo - Chief Executive Officer: B. B., Head Of Operations: O. K. and Head Of Merchandising Accessoires, Food, Consumer Electronics & Diy: B. R. Explore 123.live's employee directory with LeadIQ.

What industry does 123.live belong to?

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123.live operates in the Entertainment Providers industry.

What technology does 123.live use?

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123.live's tech stack includes Power BI, PostgreSQL, Azure DevOps, Microsoft 365, Microsoft Dynamics, WhatsApp Business, PayPal and Microsoft Azure.

What is 123.live's email format?

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123.live's email format typically follows the pattern of First.Last@1-2-3.tv. Find more 123.live email formats with LeadIQ.

When was 123.live founded?

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123.live was founded in 2004.
123.live logo

123.live

Entertainment ProvidersBavaria, Germany51-200 Employees

123.live operates as a mid-sized platform within the entertainment providers sector that specializes in interactive live shopping. It enables businesses to present products and brands in a contemporary, engaging format, delivering offers directly to targeted audiences and creating a distinctive shopping experience. The platform supports real-time interaction during broadcasts, answering questions as they arise to strengthen customer relationships.

Based in Grünwald, near Munich in Bavaria, the company serves clients seeking to combine shopping with live entertainment. It positions itself at the intersection of media delivery and commerce by enabling brands to engage consumers in real time during live shows. Its broadcasts are transmitted via digital satellite and digital cable, with some regions also receiving via analog cable, and the service is available as a livestream; since 2012 DVB-T has extended reach to the Berlin-Brandenburg area.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2004
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    123.live's revenue is estimated to be in the range of $1M - $10M

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