Insights

Live Shopping Advantage Leverage 123.live’s interactive live shopping platform to offer brands direct access to engaged audiences with real-time Q&A and personalized product showcases, creating immediate sales opportunities during streams.

Cross Channel Reach Utilize their availability across satellite, digital cable, DVB-T and online livestream to design multi-channel campaigns that meet customers where they are, expanding potential touchpoints and reducing funnel leakage.

Targeted Brand Elevation Position products and exclusive deals within themed live shows to attract lifestyle and premium product segments, enabling partnerships with brands seeking authentic, entertaining commerce experiences.

Data-Driven Engagement Capitalize on their tech stack including analytics tools to optimize show timing, audience targeting, and messaging, delivering measurable ROAS and opportunities for retargeting campaigns.

Growth Readiness With a lean team and revenue in the low-to-mid seven figures, there is room to scale partnerships, expand format offerings, and onboard more merchants and affiliates to accelerate revenue growth.

123.live Tech Stack

123.live uses 8 technology products and services including Microsoft Outlook, Element UI, PyTorch, and more. Explore 123.live's tech stack below.

  • Microsoft Outlook
    Email
  • Element UI
    Javascript Frameworks
  • PyTorch
    Machine Learning
  • Emarsys
    Marketing Automation
  • Python
    Programming Languages
  • PHP
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics

123.live's Email Address Formats

123.live uses at least 2 format(s):
123.live Email FormatsExamplePercentage
First.Last@1-2-3.tvJohn.Doe@1-2-3.tv
97%
FLast@1-2-3.tvJDoe@1-2-3.tv
3%

Frequently Asked Questions

What is 123.live's official website and social media links?

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123.live's official website is www.123.live and has social profiles on LinkedIn.

What is 123.live's SIC code NAICS code?

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123.live's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does 123.live have currently?

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As of July 2026, 123.live has approximately 96 employees across 4 continents, including EuropeNorth AmericaAfrica. Key team members include Ceo - Chief Executive Officer: B. B.Head Of Operations: O. K.Head Of Merchandising Accessoires, Food, Consumer Electronics & Diy: B. R.. Explore 123.live's employee directory with LeadIQ.

What industry does 123.live belong to?

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123.live operates in the Entertainment Providers industry.

What technology does 123.live use?

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123.live's tech stack includes Microsoft OutlookElement UIPyTorchEmarsysPythonPHPGoogle Tag ManagerGoogle Analytics.

What is 123.live's email format?

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123.live's email format typically follows the pattern of First.Last@1-2-3.tv. Find more 123.live email formats with LeadIQ.

When was 123.live founded?

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123.live was founded in 2004.
123.live logo

123.live

Entertainment ProvidersBavaria, Germany51-200 Employees

123.live operates as a mid-sized platform within the entertainment providers sector that specializes in interactive live shopping. It enables businesses to present products and brands in a contemporary, engaging format, delivering offers directly to targeted audiences and creating a distinctive shopping experience. The platform supports real-time interaction during broadcasts, answering questions as they arise to strengthen customer relationships.

Based in Grünwald, near Munich in Bavaria, the company serves clients seeking to combine shopping with live entertainment. It positions itself at the intersection of media delivery and commerce by enabling brands to engage consumers in real time during live shows. Its broadcasts are transmitted via digital satellite and digital cable, with some regions also receiving via analog cable, and the service is available as a livestream; since 2012 DVB-T has extended reach to the Berlin-Brandenburg area.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2004
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    123.live's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    123.live's revenue is estimated to be in the range of $1M$10M

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