Innovative Leadership Expansion The recent appointment of Peter DeSantis as Head of Talent and Music Crossover indicates 33 & West's commitment to expanding its influence in the music and crossover entertainment sectors, presenting opportunities to offer specialized talent management and marketing services.
Focus on Content Suite With a broad representation across television, live music, and sports, the company is positioned to benefit from emerging content distribution platforms and multimedia integrations, opening avenues for technology partners and content monetization solutions.
Strong Industry Experience Leveraging over 50 years of collective experience, 33 & West demonstrates stability and expertise, making it a prime candidate for strategic partnerships in talent development, branding, and brand sponsorship activations.
Technology Adoption Utilizing tools like Google Cloud, React, and Bootstrap, the company has demonstrated a readiness to integrate modern digital solutions, providing potential sales opportunities in cloud services, platform development, and digital transformation consulting.
Market Positioning and Growth As an independent agency with a niche focus on comprehensive entertainment representation, 33 & West is well-placed to scale through targeted marketing, sponsorship collaborations, and technology-enabled content delivery channels.