Live Ops Growth 33 & West operates across TV, live music, film, comedy, sports and brand partnerships, signaling a strong live-talent and cross-media network. This presents an opportunity to offer an integrated touring and event operations platform that streamlines booking workflows, contract management, and sponsorship activations, helping them scale bookings while delivering measurable sponsor value.

IP Licensing With a proven track record in developing artists and content creators, there is potential to formalize IP licensing and rights management services. Propose solutions for licensing deals, royalty tracking, and distribution partnerships to maximize revenue from client IP across media platforms and brand collaborations.

Leadership Synergy Recent leadership expansion including a Head of Talent and Music Crossover signals a push toward cross-genre opportunities. This creates a sales angle for executive advisory services, negotiation optimization, and deal-structuring support to maximize multi-party partnerships for top clients.

Tech Modernization Their current web stack shows modern security and performance practices but relies on flexible CMS tools like Wix and WordPress. This indicates a market for a modernization and integration package including CRM and marketing automation, CMS migration to a unified platform, and analytics to attract and convert talent, brands, and partners.

Regional Growth Based in Los Angeles with a mid-market footprint, there is potential to help them expand into new regions or verticals through partner programs, co-agency arrangements, or joint ventures to broaden their client base and revenue streams. Recent personnel changes in bookings also suggest opportunities to streamline ops via onboarding and handoff tooling.