Acquisition leverage AccuData is now part of the Deep Sync brand family, expanding data assets and enrichment capabilities. This presents an upsell opportunity to current clients for broader audience targeting, privacy-safe data solutions, and multichannel identity services.

Scale multichannel Deep Sync combines a scalable multichannel identity graph with high-quality datasets. Propose cross-channel campaigns and integrated attribution to advertisers seeking unified reach across online and offline channels.

Privacy compliant The emphasis on privacy-safe audiences positions AccuData/Deep Sync as a compliant option for brands facing data-privacy concerns. Target organizations prioritizing compliant data partners and robust data governance programs.

Industry recognition Recent Best Places to Work accolade signals a strong culture and employee engagement. Use this to approach mid-market brands that value stable partnerships and vendor reliability from reputable providers.

Expansion opportunities A revenue range of 100M-250M and a growing feature set since 2020 indicate momentum. Propose expanding current campaigns, add NextGen Behavioral Targeting capabilities, or introduce additional data enrichment services to existing clients.