Insights

Community Loyalty As a locally owned and family-operated business with deep roots in Midland, Ace Hardware & Sports has a strong local customer base that values community engagement and personalized service, presenting opportunities for targeted promotions and loyalty programs.

Local Spending Impact With an average of 68 cents from every $100 spent remaining in the community, there is potential to emphasize local sourcing and support initiatives to attract customers who prioritize community impact, enhancing brand loyalty.

Growing Digital Presence Utilizing tools like WordPress, Google Analytics, and PHP indicates a digital footprint that can be expanded with targeted online advertising and e-commerce solutions to reach broader audiences and increase sales.

Niche Market Focus Specializing in hardware, lawn, and sports supplies within a community-oriented framework positions the store to capitalize on local DIY projects, gardening seasons, and sporting events for seasonal marketing efforts.

Customer Service Differentiator Expert staff who assist customers on their first visit represent an opportunity to cross-sell complementary products, upsell higher-margin items, and develop personalized service packages to boost sales.

Ace Hardware & Sports, Inc. Tech Stack

Ace Hardware & Sports, Inc. uses 8 technology products and services including Gravatar, WordPress, MySQL, and more. Explore Ace Hardware & Sports, Inc.'s tech stack below.

  • Gravatar
    Audio, Video, Graphics
  • WordPress
    Content Management System
  • MySQL
    Database
  • Google Fonts API
    Font Scripts
  • jQuery Migrate
    Javascript Libraries
  • PHP
    Programming Languages
  • Google Analytics
    Web Analytics
  • Apache
    Web Servers

Media & News

Ace Hardware & Sports, Inc.'s Email Address Formats

Ace Hardware & Sports, Inc. uses at least 1 format(s):
Ace Hardware & Sports, Inc. Email FormatsExamplePercentage
First.Last@midlandace.comJohn.Doe@midlandace.com
25%
First@midlandace.comJohn@midlandace.com
25%
First.Last@midlandace.comJohn.Doe@midlandace.com
25%
First@midlandace.comJohn@midlandace.com
25%

Frequently Asked Questions

What is Ace Hardware & Sports, Inc.'s official website and social media links?

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Ace Hardware & Sports, Inc.'s official website is midlandace.com and has social profiles on LinkedIn.

What is Ace Hardware & Sports, Inc.'s SIC code NAICS code?

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Ace Hardware & Sports, Inc.'s SIC code is 5251 - Hardware Stores NAICS code is 44-45 - Retail Trade.

How many employees does Ace Hardware & Sports, Inc. have currently?

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As of December 2025, Ace Hardware & Sports, Inc. has approximately 11 employees across 1 continents, including North America. Key team members include Co-Owner: D. B.. Explore Ace Hardware & Sports, Inc.'s employee directory with LeadIQ.

What industry does Ace Hardware & Sports, Inc. belong to?

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Ace Hardware & Sports, Inc. operates in the Retail industry.

What technology does Ace Hardware & Sports, Inc. use?

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Ace Hardware & Sports, Inc.'s tech stack includes GravatarWordPressMySQLGoogle Fonts APIjQuery MigratePHPGoogle AnalyticsApache.

What is Ace Hardware & Sports, Inc.'s email format?

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Ace Hardware & Sports, Inc.'s email format typically follows the pattern of First.Last@midlandace.com. Find more Ace Hardware & Sports, Inc. email formats with LeadIQ.

When was Ace Hardware & Sports, Inc. founded?

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Ace Hardware & Sports, Inc. was founded in 1965.

Ace Hardware & Sports, Inc.

RetailMichigan, United States11-50 Employees

Ace Hardware & Sports is your local hardware store in Midland Michigan. Whether you are looking for paint, lawn & garden supplies, hardware or tools, Ace Hardware has everything you need! Our expert staff will help you find the right supplies on the first trip so that you can turn your to-do list into a to-done list. Stop spending hours hunting through the big box store. Its time to get your weekend back.

- Locally Owned, Family Operated

Originally called Campbell’s Hardware, we bought into the Ace Hardware Co-Op in 1965. Ace Hardware & Sports has become an institution by operating in downtown Midland for almost 50 years. We are proud to have been the locally owned Ace Hardware store serving Midland all that time.

It was purchased by Fred White in 1969 and has been family owned an operated since then. Gregory White took over the business in 1996, and continues to oversee Ace Hardware & Sports today. We’re not just locally owned, we have also been a family business for over 40 years.

Gregory L. White graduated from Western Michigan University in 1972 majoring in mathematics. He then served in the US Navy for 3 years before returning to his home town of Midland. He has worked at Ace ever since.

- The Co-Op Difference

Ace Hardware & Sports in Midland, Michigan is locally owned. We are not a chain unlike Gillroys, Home Depot, or Lowes. Any “corporate profits” stay right here in Midland, they aren’t shipped off to Wallstreet. We live in the community in which we operate, and we are committed to making it the best place to live. Just like you, we want our kids to attend great schools, we want to live in a community that is vibrant with culture and full of possibility, and we are committed to making a difference locally.

On average, for every $100 spent at local businesses, $68 remains in the community versus $43 for big box stores and almost nothing for online retailers. That’s a big difference.

Section iconCompany Overview

SIC Code
5251 - Hardware Stores
NAICS Code
44-45 - Retail Trade
Founded
1965
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M

    Ace Hardware & Sports, Inc.'s revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Ace Hardware & Sports, Inc.'s revenue is estimated to be in the range of $1M

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