Insights

Market fit ACTO targets life sciences field teams with an Intelligent Field Excellence platform, presenting a clear upsell path to biopharma companies seeking to improve field force effectiveness and HCP engagement.

Growth potential With a moderate team size and funding of 42M, ACTO appears positioned for expansion into additional life sciences segments and larger pharma clients, offering enterprise-grade adoption opportunities.

Tech integration ACTO’s tech stack includes HubSpot, Marketo, Jira, SAP Ariba and other tools, implying opportunities to cross-sell integrations or native connectors to customers using parallel marketing and sales tech ecosystems.

Revenue signals Reported revenue is between 25M and 50M, suggesting mid-market to small enterprise sales cycles where strategic partnerships and pilots could accelerate expansion within existing customer bases.

Competitive positioning Positioned as a unified platform combining human intelligence with empathetic AI for field teams, ACTO can differentiate through competitive demonstrations, reference-able outcomes, and expansion into related functions like Medical, Market Access, and Marketing.

Similar companies to ACTO

ACTO Tech Stack

ACTO uses 8 technology products and services including Twitter Ads, Hotjar, Canva, and more. Explore ACTO's tech stack below.

Media & News

ACTO's Email Address Formats

ACTO uses at least 5 email formats:
ACTO Email FormatsExamplePercentage
First@actoapp.comJohn@actoapp.com
75%
Last@actoapp.comDoe@actoapp.com
17%
First.Last@actoapp.comJohn.Doe@actoapp.com
6%
FLast@actoapp.comJDoe@actoapp.com
2%
First@acto.comJohn@acto.com
100%

Frequently Asked Questions

What is ACTO's stock symbol?

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ACTO is a publicly traded company; the company's stock symbol is WBIY.

What is ACTO's official website and social media links?

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ACTO's official website is acto.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does ACTO generate?

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As of August 2026, ACTO's annual revenue is estimated to be $25M - $50M.

What is ACTO's NAICS code?

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ACTO's NAICS code is 5112 - Software Publishers.

How many employees does ACTO have currently?

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As of August 2026, ACTO has approximately 114 employees across 5 continents, including North America, South America and Europe. Key team members include Chief Executive Officer: P. K., Chief Executive Officer: P. K. and Chief Executive Officer: S. H. Explore ACTO's employee directory with LeadIQ.

What industry does ACTO belong to?

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ACTO operates in the Software Development industry.

What technology does ACTO use?

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ACTO's tech stack includes Twitter Ads, Hotjar, Canva, Redis, Atlassian Jira, HubSpot, Marketo and SAP Ariba.

What is ACTO's email format?

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ACTO's email format typically follows the pattern of First@actoapp.com. Find more ACTO email formats with LeadIQ.

How much funding has ACTO raised to date?

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As of August 2026, ACTO has raised $42M in funding. The last funding round occurred on Mar 04, 2025 for $2.1M.

When was ACTO founded?

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ACTO was founded in 2014.
ACTO logo

ACTO

Software DevelopmentOntario, Canada51-200 Employees

ACTO provides an Intelligent Field Excellence platform designed for the life sciences sector. The solution blends human expertise with empathetic AI to support teams across sales, medical affairs, market access, and marketing in delivering more effective customer engagements and sustaining brand performance. For biopharma companies, the platform helps field professionals stay competent, confident, and credible when communicating with healthcare professionals in in-person encounters. It also equips senior leaders and frontline managers with insights to drive continuous field-force effectiveness.

Based in Toronto, Ontario, the company positions itself as a mid-sized software provider focused on life sciences applications serving organizations that rely on field-based engagement across multiple functions.

Section iconCompany Overview

Website
acto.com
Stock Symbol
WBIY
NAICS Code
5112 - Software Publishers
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $42M

    ACTO has raised a total of $42M of funding over 9 rounds. Their latest funding round was raised on Mar 04, 2025 in the amount of $2.1M as a Grant.

  • $25M - $50M

    ACTO's revenue is estimated to be in the range of $25M - $50M

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