Insights

Strong Market Reach Ad Alliance's portfolio encompasses around 600 media brands across TV, print, digital, ATV, and audio, enabling access to nearly 100% of the German population. This extensive reach offers significant opportunities for targeting diverse audience segments with integrated cross-channel advertising solutions.

Innovative Technological Solutions The company's utilization of data-driven and programmatic advertising technologies, such as real-time audience segmentation and context-based targeting, opens avenues for delivering highly targeted campaigns, appealing to brands aiming for precision ad placement and measurable ROI.

Recent Omnichannel Expansion The launch of xMedia highlights Ad Alliance's focus on expanding into omnichannel video sales, presenting a valuable opportunity for clients to enhance multi-platform visibility and engagement through integrated video advertising solutions.

Partnership Capabilities Strategic collaborations with partners like 1plusX demonstrate an ability to craft granular audience segments, which can be leveraged to offer customized, data-rich advertising packages that meet specific client campaign needs and improve targeting accuracy.

Financial Size and Growth With revenue estimates between 50 and 100 million USD and a broad portfolio, Ad Alliance presents a compelling value proposition for advertisers seeking a well-established media partner capable of supporting large-scale campaigns across multiple channels and formats.

Ad Alliance Tech Stack

Ad Alliance uses 8 technology products and services including Fusion Ads, Power BI, Twemoji, and more. Explore Ad Alliance's tech stack below.

  • Fusion Ads
    Advertising
  • Power BI
    Business Intelligence
  • Twemoji
    Font Scripts
  • jQuery Migrate
    Javascript Libraries
  • Sendinblue
    Marketing Automation
  • Python
    Programming Languages
  • HSTS
    Security
  • Google Tag Manager
    Tag Management

Ad Alliance's Email Address Formats

Ad Alliance uses at least 1 format(s):
Ad Alliance Email FormatsExamplePercentage
First.Last@ad-alliance.deJohn.Doe@ad-alliance.de
100%

Frequently Asked Questions

Where is Ad Alliance's headquarters located?

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Ad Alliance's main headquarters is located at 1 Picassoplatz Köln, North Rhine-westphalia 50679 Germany. The company has employees across 2 continents, including EuropeNorth America.

What is Ad Alliance's official website and social media links?

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Ad Alliance's official website is ad-alliance.de and has social profiles on LinkedIn.

What is Ad Alliance's NAICS code?

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Ad Alliance's NAICS code is 515 - Broadcasting (except Internet).

How many employees does Ad Alliance have currently?

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As of April 2026, Ad Alliance has approximately 468 employees across 2 continents, including EuropeNorth America. Key team members include Chief Marketing Officer: L. M.Chief Sales Officer (cso): M. D.Head Of Joint Tv Marketing Screenforce: U. D.. Explore Ad Alliance's employee directory with LeadIQ.

What industry does Ad Alliance belong to?

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Ad Alliance operates in the Broadcast Media Production and Distribution industry.

What technology does Ad Alliance use?

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Ad Alliance's tech stack includes Fusion AdsPower BITwemojijQuery MigrateSendinbluePythonHSTSGoogle Tag Manager.

What is Ad Alliance's email format?

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Ad Alliance's email format typically follows the pattern of First.Last@ad-alliance.de. Find more Ad Alliance email formats with LeadIQ.

Ad Alliance

Broadcast Media Production and DistributionNorth Rhine-westphalia, Germany201-500 Employees

Dürfen wir uns vorstellen?

Ad Alliance ist die Vermarktungseinheit von RTL Deutschland. 

Führend in Sachen individueller, crossmedialer Markenkommunikation und verantwortlich für die Vermarktung der Sender und Angebote von RTL Deutschland, der Bauer Media Group sowie des Video- und Addressable TV-Netzwerk von RTL AdAlliance. 

Zusätzlich vermarktet das Team ausgewählte Marken bzw. Gattungen für Media Impact und der FUNKE Mediengruppe als Dienstleister bzw. Eigenhändler.

Unser Portfolio umfasst rund 600 Medienmarken sowie die Gattungen TV, Print, Digital, ATV und Audio – und erreicht somit knapp 100 % der Menschen in Deutschland. 

Inhaltliche Beratung sowie der Einsatz innovativer technologischer Lösungen ist Teil der Markeninszenierungen – von Programmatic bis hin zur kontext- und datenbasierten Werbeausspielung. 

Weitere Informationen findet ihr unter www.ad-alliance.de.

Impressum: https://www.ad-alliance.de/impressum

Section iconCompany Overview

Headquarters
1 Picassoplatz Köln, North Rhine-westphalia 50679 Germany
NAICS Code
515 - Broadcasting (except Internet)
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Ad Alliance's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Ad Alliance's revenue is estimated to be in the range of $50M$100M

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