Merger Potential Connatix recently merged with JW Player to form JWP Connatix, creating a stronger video technology and monetization platform. Leveraging this merger could open up new sales opportunities by offering a more comprehensive solution to customers.

Data Intelligence Suite The launch of Connatix's Data Intelligence Suite provides a new value proposition for premium publishers and advertisers. Sales professionals can capitalize on this offering to attract clients looking for advanced data analytics and insights in their video campaigns.

Expanded Global Presence With offices in various major cities worldwide, including the recent expansion to Israel, Connatix has strengthened its global footprint. Utilizing these diverse locations can help sales teams tap into new markets and forge partnerships with regional players.

Axel Springer Partnership Partnering with the Axel Springer Group, a prominent media and technology company, demonstrates Connatix's ability to attract key industry players. Sales reps can leverage this partnership as a testament to the company's credibility and secure deals with other high-profile clients.

Consumer Research Report The 'Consumers Are Watching' research report released by Connatix provides valuable insights into consumer preferences for online video ads. Sales professionals can utilize this data to tailor their pitches and offerings to align with what customers expect, enhancing sales success rates.