Global Sales Expansion Adplorer recently hired Joakim Schultz as the SVP of Global Sales, indicating a focus on expanding their sales team and potentially entering new markets.

Market Penetration Adplorer's digital advertising software is tailored for franchises and multi-location businesses, presenting a targeted opportunity to penetrate markets with such businesses.

Automated Campaign Management The automation features of Adplorer's technology for managing advertising campaigns on various platforms like Google, Bing, and Facebook can appeal to businesses seeking efficient and streamlined campaign management solutions.

Scale Advertising Operations With the capability to scale advertising campaigns across thousands of SMBs and enterprises globally, Adplorer presents an appealing option for companies looking to expand their advertising operations.

Competitive Positioning By offering a local digital advertising software aimed at agencies and marketing departments, Adplorer competes with established players like Yodle, ReachLocal, and Hibu, indicating a competitive yet lucrative market segment.