Brand Partnerships Adrenaline Lacrosse maintains official partnerships with major lacrosse stakeholders including MLL, The Star, ACC Coaching Staffs, top New England colleges, Lax Sports Network, Gatorade, GameTime Footage, Epoch, and serves as official team apparel provider for top NCAA and high school programs. Sales opportunity: approach potential corporate and sponsorship partners aligned with lacrosse audiences and youth development programs, as well as opportunities to expand official apparel collaborations and co-branded product lines.
West Coast Influence Originating as a premier lacrosse brand in the West with a dedicated community, Adrenaline leverages strong regional influence and social reach (over 175K followers). Sales focus: upsell regionally tailored events, apparel, and sponsorships to West Coast clubs, tournaments, and media partners, while cross-selling to national sponsors seeking West Coast access.
Events and Apparel Business model centers on national event experiences and core team apparel for lacrosse athletes. Sales play: pitch event branding, on-site merchandising, performance apparel lines, and custom uniform programs to clubs, schools, and tournaments; explore scalable evergreen product offerings for teams transitioning to year-round purchase cycles.
Growth and Scale Revenue range is $10M-$25M with 51-200 employees, indicating mid-market scale and potential for growth-focused partnerships. Sales path: present enterprise-grade solutions such as multi-year apparel contracts, wholesale programs, and integrated marketing packages to larger clubs and school systems seeking reliable supply and national exposure.
Digital and Analytics Tech stack includes Salesforce Experience Cloud and Pardot, with wide social reach and media capabilities. Sales strategy: leverage CRM-driven lead nurturing, targeted campaigns, and data-backed sponsorship proposals; offer digital merchandising, analytics dashboards for performance tracking, and enhanced content distribution through established channels to optimize sponsor ROI.